Zhongshan Cosmetics Industry Output Value Exceeds 14.3 Billion Yuan in 2024

Zhongshan's cosmetics industry output value reached 14.3 billion yuan in 2024. This figure demonstrates the overall scale of the region's cosmetics manufacturing sector. Several well-known enterprises originally focused on contract manufacturing are actively attempting to launch their own brands, seeking to break through in the consumer market. Extending from contract manufacturing to branding means companies must directly face the marketing and channel challenges of the terminal market. Contract manufacturers developing their own brands may bring a dual identity as both suppliers and competitors. When cooperating with contract manufacturers, brands need to reassess the competitive and cooperative relationships within the supply chain and make clear constraints on confidentiality and capacity allocation.