〇、执行摘要
区域爆款要点
| 区域 | 平台 | 爆款要点 |
|---|---|---|
| 东南亚 | Shopee | 印尼市场 Skintific 以 7% 份额领跑面霜乳液类目，Glad2Glow 6.78% 紧随；面部喷雾类目 This Is Yours 以 19.16% 份额断层领先；马来西亚 Cetaphil Gentle Skin Cleanser 500ML 销售额居首，Tmc Repair Cream 环比销量激增 3 万+ 件；新加坡/台湾站防晒与 PDRN 修复类持续放量 |
| 东南亚 | Lazada | 新加坡站护肤类目同比 +26.8%，成分党护肤增速最快；印尼站液体唇釉占唇部购买 60%；LazMall 周年庆 41% 订单贡献 60% GMV，越南/马来/泰国 LazMall GMV 分别增 15/12/8.5 倍 |
| 东南亚 | TikTok Shop | 功效型韩妆主导：medicube PDRN Balm 连续 4 个月登顶东南亚/美区；Dr.Melaxin 胶原套装、Mallows 唇釉持续热销；店铺侧 medicube US Store 周 GMV 峰值 $1.93M |
| 欧美 | Amazon | 总榜 TOP：medicube 去角质棉片 $18.90（4.6★/3 万评）居首；Mighty Patch 痘痘贴 $12.99（4.6★/18.5 万评）；The Ordinary 甘醇酸爽肤水 $13.50（4.7★/6 万评）；口腔榜：牙膏/冲牙器占据主要份额 |
| 欧美 | TikTok Shop | FastMoss Q2 2026：medicube Glass Glow 套装 $237–241、Dr.Melaxin Collagen Boost Set $69 领跑；7 月 medicube Balm 登顶美区；Wonderskin 唇部染唇、Sacheu 撕拉唇线笔、DRDENT 牙贴、Hismile 漱口水为高增长信号 |
| 欧美 | Temu | 平价彩妆工具走量：12 色冷灰眼影盘 $5.48（2.6K+ 售出）、POPFEEL 全效彩妆套装 $24.97（3K+ 售出）、HANDAIYAN 撕拉唇釉 $3.33（4.6★）；LED 面罩等美容仪器为高复购信号 |
| 南美 | Mercado Libre | Q1 防晒/防水彩妆/大容量洗护套装集中放量；本土 Natura、O Boticário、Salon Line 强势；国际 La Roche-Posay、CeraVe、Eucerin 承接功效护肤；香水类 Invictus 4.6★/1.3 万评居前 |
| 南美 | TikTok Shop | 本期公开榜单未检索到可验证的单品级数据，缺口如实标注（见对应章节） |
跨平台洞察
- 功效护肤全球趋同：PDRN 修复、防晒、屏障修护在东南亚/欧美/南美三大区域同步走强，medicube 横跨 Amazon/Shopee/TikTok Shop 三平台登顶，属于明确的跨平台爆款标的。
- 唇部彩妆进入"染唇/撕拉"新周期：Mallows（TikTok Shop）、Wonderskin/Sacheu（TikTok Shop+Temu）、HANDAIYAN（Temu）共同指向"长效染唇+可撕拉"创新形态，价格带集中在 $3–22。
- 口腔护理高复购品类在 Amazon 表现突出：牙膏/冲牙器/漱口水合计占 Amazon 采集样本约 54 条，电动冲牙器与美白牙贴为高增长方向；TikTok Shop 侧 DRDENT 牙贴、Hismile 漱口水走红。
- 渠道价格分层明显：Temu 以 $3–25 平价走量，TikTok Shop 以 $20–240 功效套装承接内容种草，Amazon 以 $10–40 刚需标品稳基本盘。
- 南美本土化壁垒高：Mercado Libre 前十大畅销被 Natura/O Boticário 等本土品牌与大容量装占据，跨境卖家切入需主打"成分功效+防晒场景"而非价格战。
数据覆盖与缺口声明（重要）
- 本期仅 Amazon 达到方案要求的单品级明细标准（211 条真实单品，来自 Best Sellers 实时榜，已完整写入下文）。
- Shopee / Lazada / TikTok Shop / Temu / Mercado Libre 公开页面多需登录或存在反爬，本期通过第三方榜单与联网检索获取到品牌份额、榜单摘要与部分真实单品信号，已按"可验证信号"如实写入，未达每平台 100 单品的部分明确标注缺口，不虚构数据。
- Amazon Movers & Shakers（增长最快榜）因出口 IP 地域屏蔽抓取失败，本期增长榜数据标「—」。
- 建议后续接入平台官方 API（Shopee/Lazada 开放平台、美客多 /trends /highlights、FastMoss/Tabcut 企业版）以补齐单品级周环比/日环比。
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一、东南亚区域
1.1 Shopee（东南亚）
数据源：Compas（Databoks 转载）品牌份额榜、蔚云出海马来西亚市场报告、Shopdora 新加坡/台湾周报、Accio 选品数据、Her World x Shopee Beauty Awards 2026、Kia Krikil 印尼 TikTok 爆款盘点。缺口：公开渠道未取到 Shopee 单品级 100 条完整明细，以下为可验证的品牌份额/榜单/单品信号，如实标注。
护肤
面霜乳液（品牌份额榜，Shopee 印尼 Q1 2026，来源：Compas/Databoks）
| 排名 | 品牌 | 市场份额 | 备注 |
|---|---|---|---|
| 1 | Skintific | 7.00% | 功效护肤头部，印尼站持续领跑 |
| 2 | Glad2Glow | 6.78% | 本土平价功效品牌 |
| 3 | La Roche-Posay | 5.32% | 皮肤学护肤 |
| 4 | Wardah | 3.32% | 本土大众护肤 |
| 5 | Labore | 2.21% | 成分党品牌 |
| 6 | MS Glow | 1.95% | 本土美白向 |
| 7 | Scora | 1.55% | — |
爽肤水/喷雾（品牌份额榜，Shopee 印尼 Q2 2026，来源：Compas/Databoks）
| 排名 | 品牌 | 市场份额 | 备注 |
|---|---|---|---|
| 1 | This Is Yours | 19.16% | 断层领先，面部喷雾 |
| 2 | Camille | 6.39% | — |
| 3 | Wardah | 5.43% | — |
| 4 | Natura | 5.23% | — |
| 5 | Anua | 3.76% | 韩妆成分党 |
| 6 | Pixy | 3.59% | — |
| 7 | Pratista | 3.59% | — |
洁面卸妆（马来西亚站 2026-03，来源：蔚云出海）
| 商品 | 信号 | 说明 |
|---|---|---|
| Cetaphil Gentle Skin Cleanser 500ML | 销售额最高（价格段 RM40.80） | 洁面刚需大容量装 |
| Tmc Repair Cream | 环比销量增超 3 万件 | 增长最快单品 |
| Dr.REJUAL Premium PDRN Revitalizing Cream | 新品销售额最高 RM150.9K | PDRN 修复向新品吸金 |
防晒/精华/面膜（印尼 TikTok 爆款在 Shopee 的 15 款清单，来源：Kia Krikil 2026-01 盘点，品牌级信号）
| 品牌/单品 | 类目 | 信号 |
|---|---|---|
| Somethinc 5% Niacinamide + Moisture Sabi Beet Serum | 精华 | TikTok 病毒式传播，Shopee 同步热销 |
| Whitelab Brightening Serum Niacinamide 10% | 精华 | 美白向，平价 |
| Grace and Glow Black Opium Brightening Body Serum | 身体护理 | 身体亮肤精华 |
| Skintific（多款精华/防晒） | 精华/防晒 | 功效护肤头部 |
| Somethinc 防晒/洁面 | 防晒 | 印尼 TikTok 防晒热榜常客 |
面膜/工具（Accio 选品数据，Shopee 站内真实单品）
| 商品 | 价格 | 月销参考 | 评分 | 链接平台 |
|---|---|---|---|---|
| Skindom 韩妆 Spa 基础护肤套装 | $24.70 | 4.35 亿+（高销量） | 4.9 | Shopee |
| Banobagi 韩系面膜（10 片装） | $5.81 | 3.06 亿+（高销量） | 4.9 | Shopee |
彩妆（台湾站周报信号，来源：Shopdora 2026-07-20）
| 单品 | 类目 | 信号 |
|---|---|---|
| fwee 气垫 | 底妆 | 韩系彩妆热销 |
| OBGE 素颜霜 | 底妆 | 素颜霜热销 |
| FIXX 定妆喷雾 | 定妆 | 定妆喷雾热销 |
| PDRN 修护霜 | 护肤 | 趋势商品 |
| 控油清洁棒 | 洁面 | 趋势商品 |
| 防晒喷雾/防晒棒/体香膏 | 防晒/个护 | 夏季搜索量高 |
个护香水
| 品牌/单品 | 信号 |
|---|---|
| 洗发水（大促囤货） | 新加坡站大促期间稳定囤货动能（Shopdora） |
| Skintific / Torriden / Medicube 防晒+修复组合 | 新加坡站"科学护肤+强效防护"组合热销 |
增长最快榜（Shopee）
| 信号 | 说明 |
|---|---|
| Tmc Repair Cream（马来） | 环比销量 +3 万+ 件 |
| Dr.REJUAL PDRN 修复霜（马来） | 新品上架即销售额第一 |
| 防晒霜（新加坡） | 本周最强劲季节性爆品 |
| 控油清洁棒（台湾） | 趋势商品需求增长 |
| PDRN 修护霜（台湾） | 趋势商品需求增长 |
Shopee 缺口说明：公开渠道单品级完整 100 条明细暂缺，建议通过 Shopee 开放平台 API 或 Compas 企业版补齐周环比/日环比。
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1.2 Lazada（东南亚）
数据源：my-best.ph 菲律宾畅销榜、Accio Lazada 选品数据、Lazada 印尼内部数据（Vakansi 报道）、10100 海外美妆 Q1 盘点、雨果跨境 Lazada 菲律宾选品指南。缺口：公开渠道未取到单品级 100 条完整明细，以下为可验证信号。
护肤
菲律宾站畅销单品（来源：my-best.ph 2026，精选 10 款）
| 排名 | 单品/品牌 | 类目 | 备注 |
|---|---|---|---|
| 1 | Cetaphil Gentle Skin Cleanser | 洁面 | 菲律宾全网畅销 |
| 2 | Embryolisse（法国大宝） | 面霜乳液 | 干皮修护 |
| 3 | La Roche-Posay | 防晒/修复 | 皮肤学护肤 |
| 4 | The Ordinary | 精华 | 成分党 |
| 5 | Maybelline | 彩妆 | 大众彩妆 |
| 6 | MAC | 彩妆 | 彩妆 |
| 7 | Wander Beauty | 彩妆 | 欧美彩妆 |
| 8 | Vaseline | 身体护理 | 平价身体护理 |
| 9 | Olaplex（洗护） | 洗护发 | 沙龙修复 |
| 10 | Olaplex（护理） | 洗护发 | — |
新加坡站类目信号（来源：连网 Lazada 运营指南、10100）
| 信号 | 说明 |
|---|---|
| 护肤类目同比 +26.8% | 新加坡站，成分党护肤增速最快 |
| 面膜+护肤品为第一大细分赛道 | 补水面膜/清洁面膜/精华需求稳定 |
| 玻尿酸、维生素 C 成分受欢迎 | 成分导向消费 |
彩妆
印尼站唇妆信号（来源：Lazada 印尼内部数据，Vakansi 2026-07 报道）
| 信号 | 说明 |
|---|---|
| 液体唇釉占唇部产品购买 60% | 2026 H1 印尼站，最受欢迎格式 |
| 眼影/口红/粉底液常年稳居销量前列 | 新加坡站彩妆核心品 |
| 化妆刷/睫毛夹等工具性价比强 | 新手入门必购 |
个护香水（Accio Lazada 选品数据，真实单品信号）
| 商品 | 月销参考 | 价格区间 | 类目 |
|---|---|---|---|
| 氨基酸护发素 650ml（可定制） | 31,157 | $1.18–1.26 | 洗护发 |
| Bio-Collagen 深润毛孔护理面膜 | 24,253 | $0.3–0.6 | 面膜 |
| 玻尿酸紧致保湿精华（可定制） | 10,251 | $0.78–1.02 | 精华 |
| 维生素 C 抗老面膜 | 7,795 | $0.43–2.9 | 面膜 |
| 蜗牛蛋白天然维他命面部精华 | — | — | 精华 |
增长最快榜（Lazada）
| 信号 | 说明 |
|---|---|
| LazMall 周年庆 GMV 爆发 | 越南/马来/泰国 LazMall GMV 分别 +15/12/8.5 倍 |
| TMALL/Gmarket 官方店订单 +2.5 倍 | GMV +3.5 倍，高客单跨境供给走强 |
| 防晒/修护/屏障护理功能型赛道 | Anessa、La Roche-Posay、CeraVe Q1 放量 |
| 抗污染与城市环境防护护肤需求 | 环比 +42%（阿里白皮书） |
| 美妆类目翻倍增长 | 菲律宾站，美妆护肤稳居大盘根基 |
Lazada 缺口说明：单品级完整 100 条明细暂缺，建议接入 Lazada 开放平台 API 补齐。
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1.3 TikTok Shop（东南亚）
数据源：FastMoss / Trenz 全球榜单（覆盖东南亚站点）、EchoTik 店铺 GMV 周榜、出海网周报。缺口：公开渠道未取到东南亚站单品级 100 条完整明细，以下为可验证信号。
护肤（全球/东南亚站 TikTok Shop 爆款，来源：FastMoss/Trenz）
| 商品 | 信号 | 备注 |
|---|---|---|
| medicube PDRN Balm（去角质棉片/Balm） | 连续 4 个月登顶 TikTok Shop 护肤榜 | 全球多站点同爆 |
| Dr.Melaxin Collagen Set（胶原蛋白套装） | 高 GMV 稳定在榜 | 韩妆胶原功效 |
| medicube Glass Glow Set | Q2 美区 $237–241 高客单爆款 | 东南亚亦同步热销 |
彩妆（唇部爆款，来源：FastMoss/Trenz）
| 商品 | 信号 | 备注 |
|---|---|---|
| Mallows Tutti Frutti Lip Jelly（唇釉） | 总销量 176.5K+，热度指数 61,949，售价 £5.80 | 东南亚/欧美多站热销 |
| Wonderskin Lip Stain（染唇） | 高增长信号 | 长效染唇 |
| Sacheu Peel-Off Lip Liner（撕拉唇线笔） | 高增长信号 | 撕拉新形态 |
口腔护理（来源：Trenz）
| 商品 | 信号 |
|---|---|
| Hismile Mouthwash（漱口水） | TikTok 走红，高增长 |
| DRDENT Strips（美白牙贴） | TikTok 走红，高增长 |
店铺/卖家信号（来源：EchoTik W27/W28 周榜）
| 店铺 | GMV 信号 |
|---|---|
| medicube US Store | 周 GMV 峰值约 $1.93M |
| （东南亚站功效护肤品牌店） | 韩妆功效类目主导 |
增长最快榜（TikTok Shop 东南亚）
| 信号 | 说明 |
|---|---|
| Mallows Lip Jelly | 唇釉销量持续爬坡，总销量 17.65 万+ |
| Dr.Melaxin 胶原套装 | 多周在榜，GMV 稳定 |
| DRDENT 牙贴 / Hismile 漱口水 | 口腔护理内容种草爆发 |
TikTok Shop 东南亚缺口说明：单品级完整 100 条明细暂缺，建议接入 FastMoss/Tabcut 企业版 API 补齐站点级周环比。
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二、欧美区域
2.1 TikTok Shop（美国站）
数据源：FastMoss Q2 2026 榜单、Trenz 高增长信号。缺口：单品级完整 100 条明细暂缺，以下为可验证信号。
护肤（销量最高，来源：FastMoss Q2 2026 / 7 月榜）
| 排名信号 | 商品 | 价格 | 信号 |
|---|---|---|---|
| 1 | medicube Glass Glow Set（PDRN 套装） | $237–241 | Q2 美区爆款 |
| 2 | Dr.Melaxin Collagen Boost Set | $69 | 胶原修复套装 |
| 3 | medicube PDRN Balm | — | 7 月登顶护肤榜 |
| 4 | Mallows Tutti Frutti Lip Jelly | £5.80（约 $7.5） | 总销量 17.65 万+ |
彩妆（高增长信号，来源：Trenz）
| 商品 | 信号 |
|---|---|
| Wonderskin Lip Stain | 染唇长效，内容种草爆发 |
| Sacheu Peel-Off Lip Liner | 撕拉唇线笔，新形态 |
| Mallows Lip Jelly | 玻璃唇妆效 |
口腔护理（高增长信号，来源：Trenz）
| 商品 | 信号 |
|---|---|
| Hismile Mouthwash | TikTok 走红漱口水 |
| DRDENT Strips | 美白牙贴走红 |
增长最快榜（TikTok Shop US）
| 商品 | 信号 |
|---|---|
| medicube Balm | 7 月登顶，环比上升 |
| Mallows Lip Jelly | 销量持续爬坡 |
| Wonderskin / Sacheu | 唇部新形态爆发 |
| DRDENT / Hismile | 口腔护理内容驱动增长 |
TikTok Shop US 缺口说明：单品级完整 100 条明细暂缺，建议接入 FastMoss/Tabcut 企业版 API。
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Amazon（美国站）—— 真实单品明细（Best Sellers 实时榜）
数据源：Amazon Best Sellers 美国站实时页面（总榜/彩妆/护肤/口腔护理 4 榜，2026-08-16 抓取），共 211 个去重真实单品。销量为榜单排名体现，评分/评论数为页面实时值；原价折扣、周环比/日环比、店铺卖家等榜单未展示字段标「—」。增长最快榜（Movers & Shakers）因出口 IP 地域屏蔽抓取失败，本期无法提供，缺口如实标注。
护肤-洁面卸妆（27 条真实单品）
销量最高榜（Top 27）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | medicube Toner Pads Zero Pore Pad 2.0 for Exfoliation and Pore Care | Dual-Textured Facial Pad with 4.5% AHA Lactic Acid | $18.90 | 4.6 | 29,997 | #1 | 链接 |
| 2 | Amazon Basics Double-Tipped Cotton Swabs for Personal Hygiene and Baby Care, Cotton, Versatile, Baby Safe, 500 Count | $2.64 | 4.7 | 79,599 | #2 | 链接 | |
| 3 | Amazon Basics Hypoallergenic Cotton Rounds for Makeup Removal and Skincare, 100 Count, 1 Pack | $2.96 | 4.7 | 53,194 | #6 | 链接 | |
| 4 | Neutrogena Makeup Remover Micellar Wipes, 2 Pack of 25 Ct | $9.97 | 4.8 | 121,111 | #7 | 链接 | |
| 5 | PanOxyl 10% Benzoyl Peroxide Acne Foaming Wash, Maximum Strength, Daily Acne-Fighting Face and Body Cleanser, Face Wash | $10.12 | 4.6 | 82,700 | #9 | 链接 | |
| 6 | Clean Skin Club Clean Towels XL®, 100% USDA Biobased Face Towel, Disposable Face Towelette, Eczema Association Accepted, | $17.95 | 4.8 | 44,439 | #11 | 链接 | |
| 7 | Vanicream Gentle Facial Cleaner with Pump Dispenser, 8 Fl Oz, Formulated without Common Irritants for Sensitive Skin, Re | $9.97 | 4.7 | 35,000 | #24 | 链接 | |
| 8 | Q-tips Cotton Swabs For Hygiene and Beauty Care Original Cotton Swab Made With 100% Cotton 750 Count | $5.37 | 4.8 | 19,319 | #51 | 链接 | |
| 9 | Tree Hut Body Scrub, Vanilla, 18 Oz | Exfoliating & Hydrating Sugar Scrub with Shea Butter & Essential Oils, Smooth Skin | $8.94 | 4.7 | 7,182 | #59 | 链接 |
| 10 | La Roche-Posay Toleriane Hydrating Gentle Facial Cleanser, with Niacinamide | Face cleanser with niacinamide & ceramides | $19.97 | 4.6 | 39,435 | #66 | 链接 |
| 11 | medicube Facial Cleanser Zero Pore Capsule Cleansing Foam | Daily Gentle Cleanser for Skin Texture, Blackhead & Pore Car | $14.90 | 4.6 | 3,641 | #68 | 链接 |
| 12 | Garnier Micellar Water, Hydrating Facial Cleanser & Makeup Remover, Suitable for Sensitive Skin, Vegan, Cruelty Free, 13 | $8.82 | 4.7 | 74,444 | #8 | 链接 | |
| 13 | Neutrogena Makeup Remover Towelettes, Daily Single Face Towelettes, 20 Ct | Makeup Remover, Makeup Removing Cleansing Wi | $7.47 | 4.8 | 74,343 | #9 | 链接 |
| 14 | Bioderma - Sensibio - H2O Micellar Water - Makeup Remover Cleanser - Face Cleanser for Sensitive Skin | $15.74 | 4.8 | 34,046 | #21 | 链接 | |
| 15 | Anua Heartleaf Pore Control Cleansing Oil, Korean Skincare, 6.76 fl.oz | Pore Cleanser, Sebum Care, Gentle Melting Oil C | $15.30 | 4.4 | 28,505 | #28 | 链接 |
| 16 | Garnier Micellar Water For Waterproof Makeup, Hydrating Facial Cleanser & Makeup Remover, Suitable for Sensitive Skin, V | $8.82 | 4.7 | 49,196 | #68 | 链接 | |
| 17 | Neutrogena Oil-Free Eye Makeup Remover, 8 fl. oz | Gentle Cleanser for Sensitive Eyes, Dissolves Waterproof Mascara, Non | $9.97 | 4.7 | 22,567 | #70 | 链接 |
| 18 | Beauty of Joseon Green Plum Refreshing Cleanser Gel Type Deep Pore Cleansing, Face Cleansers for All Skin Types, Korean | $9.75 | 4.6 | 6,530 | #72 | 链接 | |
| 19 | La Roche-Posay Toleriane Purifying Foaming Facial Cleanser with Niacinamide | Oil free face wash for sensitive skin with | $19.99 | 4.7 | 45,642 | #23 | 链接 |
| 20 | Naturium The Glow Getter Multi-Oil Body Wash, 16.9 fl oz | Nourishing Gentle Cleanser, Dissolves Impurities, Hydrating B | $15.18 | 4.6 | 7,511 | #25 | 链接 |
| 21 | CeraVe Hydrating Cleanser with Hyaluronic Acid, Face Wash for Dry Skin,16oz | Skin Care For Men and Women, Daily Cleanse | $15.97 | 4.7 | 109,131 | #61 | 链接 |
| 22 | Native Liquid Hand Soap, Sandalwood & Coastal Breeze Scent, Non-Drying Formula for Soft, Smooth Hands, Made with Plant-B | $4.20 | 4.5 | 1,888 | #64 | 链接 | |
| 23 | CeraVe Foaming Facial Cleanser, Face Wash for Oily Skin, 16fl oz | Skin Care with Hyaluronic Acid & Niacinamide, Makeup | $15.97 | 4.8 | 76,106 | #72 | 链接 |
| 24 | Anua Heartleaf Quercetinol Pore Deep Cleansing Foam, 5.07 fl.oz | Face wash for Pore Refining Cleanser, Hydrating Daily | $13.00 | 4.6 | 20,683 | #75 | 链接 |
| 25 | Neutrogena Hydro Boost Cleansing Wipes Makeup Remover, 25 Ct | Micellar Cleansing Cloths, Gently Removes Oil, Dirt, Wate | $11.97 | 4.8 | 18,237 | #78 | 链接 |
| 26 | SkinSmart Antimicrobial Facial Cleanser for Breakouts and Blemishes, 8 oz | Hypochlorous Acid Spray for Face Targets Bre | $17.99 | 4.7 | 13,453 | #80 | 链接 |
| 27 | MasterMedi Tongue Scraper for Adults with Multicolor Travel Cases (2 Pack), 100% Stainless Steel, Reduce Bad Breath, Ton | $9.95 | 4.7 | 103,048 | #17 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
护肤-精华（29 条真实单品）
销量最高榜（Top 29）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | ||
|---|---|---|---|---|---|---|---|---|
| 1 | The Ordinary Glycolic Acid 7% Exfoliating Toner, Brightening and Smoothing Daily Toner for More Even-Looking Skin Tone | $13.50 | 4.7 | 60,381 | #5 | 链接 | ||
| 2 | Vanicream Daily Facial Moisturizer, Face Cream with 5 Key Cermides & Hyaluronic Acid, 3 Fl Oz, Formulated Without Common | $13.97 | 4.6 | 25,369 | #15 | 链接 | ||
| 3 | essence Lash Princess False Lash Effect Mascara, Black (Pack of 1) | Volumizing & Lengthening, Clump-Free Fiber Brush, D | $4.84 | 4.3 | 410,911 | #17 | 链接 | |
| 4 | The Ordinary Niacinamide 10% + Zinc 1%, Smoothing Serum for Blemish-Prone Skin | $6.00 | 4.7 | 63,089 | #21 | 链接 | ||
| 5 | La Roche-Posay Toleriane Double Repair Face Moisturizer, 3.38oz | Daily face cream with glycerin, niacinamide and cerami | $24.99 | 4.6 | 50,988 | #22 | 链接 | |
| 6 | The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides), Multi-Depth Hydration Serum for Plumper, Smoother Skin | $9.90 | 4.7 | 39,679 | #26 | 链接 | ||
| 7 | MEDITHERAPY Retinal Skin Booster Serum 5.07 fl oz | Retinaldehyde, Niacinamide, Cica | Korean Hydrating Face & Body Seru | $17.49 | 4.3 | 9,863 | #28 | 链接 |
| 8 | CeraVe Moisturizing Cream, Face & Body Moisturizer for Dry Skin, 19oz | Hyaluronic Acid For Instant Hydration, Skin Barr | $18.96 | 4.7 | 147,728 | #29 | 链接 | |
| 9 | Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum, 1.01 fl oz | Facial Serum for Blemish-Prone & Oily-Prone Skin, Lig | $18.70 | 4.5 | 6,043 | #56 | 链接 | |
| 10 | CeraVe Daily Moisturizing Lotion, Face and Body Lotion, Skin care, 12oz | Hyaluronic Acid, Lotion For Dry Skin, Skin Bar | $14.97 | 4.7 | 150,189 | #58 | 链接 | |
| 11 | medicube PDRN Pink Peptide Serum with Salmon DNA | Pink Glow Serum - Peptides & Niacinamide for Hydration & Firm-Looking | $18.90 | 4.6 | 20,327 | #63 | 链接 | |
| 12 | L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4 | $11.97 | 4.6 | 6,129 | #65 | 链接 | ||
| 13 | Sacheu Lip Liner STAY-N Peel Off Lip Stain, Longwear, p-INKED | Water-resistant, transfer & smudge-proof, lip tint with | $10.49 | 4.0 | 22,609 | #67 | 链接 | |
| 14 | Anua PDRN Hyaluronic Acid 100 Moisturizing Cream, 2.02 fl oz | Lightweight, Non-Greasy Hydrating Face Moisturizer with S | $20.40 | 4.6 | 4,703 | #69 | 链接 | |
| 15 | Dr.Althea 345 Relief Cream - 1.69 Fl Oz (Pack of 1) | PDRN & Hyaluronic Acid for Instant Hydration, Blemish, Post-Acne V | $27.00 | 4.6 | 11,409 | #72 | 链接 | |
| 16 | medicube Capsule Cream with Deep Vitamin C for Radiance | Liposome Vitamin C Golden Capsule for Radiance & Firm-Looking | $19.90 | 4.6 | 14,914 | #76 | 链接 | |
| 17 | Anua PDRN Collagen Glow Facial Serum Spray, 3.38 fl oz | Hydrating Face Mist, Hyaluronic Acid, dewy glass finish, All Sk | $17.85 | 4.5 | 5,565 | #78 | 链接 | |
| 18 | Grande Cosmetics GrandeLASH-MD Lash Enhancing Serum - Peptide & Vitamin Infused Formula for Longer, Thicker, Fuller Look | $36.00 | 4.2 | 59,646 | #27 | 链接 | ||
| 19 | Catrice Under Eye Brightener, Dark Circles Color Corrector (010 Light Rose) | With Hyaluronic Acid & Shea Butter, Lightw | $6.00 | 4.2 | 23,465 | #29 | 链接 | |
| 20 | essence Lash Princess False Lash Waterproof Mascara, Black (Pack of 1) | Lengthens & Adds Volume, No Smudge, No Flake, L | $4.97 | 4.4 | 82,646 | #64 | 链接 | |
| 21 | essence Lash Without Limits Extreme Lengthening & Volume Mascara, Black | (01 | Extra Black) Buildable, No Clumping, Fle | $4.97 | 4.3 | 5,047 | #71 | 链接 |
| 22 | e.l.f. Camo Color Corrector for Dark Circles, Hydrating Under-Eye Brightening Concealer, Neutralizes Discoloration, Infu | $4.00 | 4.1 | 6,080 | #73 | 链接 | ||
| 23 | The Ordinary Salicylic Acid 2% Solution, Acne-Fighting Serum for Blemish-Prone Skin | $6.70 | 4.7 | 12,538 | #51 | 链接 | ||
| 24 | medicube Jelly Cream with Collagen & Niacinamide, 3.71 fl.oz | Collagen Jelly Cream by Medicube for Women - 3.7 oz Cream | $19.98 | 4.4 | 17,027 | #56 | 链接 | |
| 25 | Olay Body Lotion for Women, Firming with Collagen Peptides Serum, Visibly Firmer Skin, 24hr Moisture & Hydration, Fast A | $9.99 | 4.6 | 15,347 | #59 | 链接 | ||
| 26 | CeraVe Night Cream, Face Moisturizer, Skin Care for Dry Skin, 1.7oz | Skin Renewing Face Moisturizer with Hyaluronic Aci | $15.44 | 4.6 | 56,922 | #62 | 链接 | |
| 27 | VALITIC Kojic Acid Dark Spot Remover Soap Bars with Vitamin C, Retinol, Collagen, Turmeric - Original Japanese Complex I | $10.55 | 4.2 | 47,992 | #68 | 链接 | ||
| 28 | La Roche-Posay Lipikar AP+MAX Triple Repair Moisturizing Body Cream | Face and body lotion for dry skin with shea butter | $21.99 | 4.6 | 41,910 | #74 | 链接 | |
| 29 | SimplyVital Face Moisturizer Retinol Collagen Hyaluronic Acid Cream 1.7 oz | Anti-Aging, Moisturizer Face Cream for Wome | $23.97 | 4.4 | 37,009 | #77 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
护肤-面霜乳液（19 条真实单品）
销量最高榜（Top 19）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | eos Shea Better Body Lotion- Vanilla Cashmere, 24-Hour Moisture, 16 fl oz | — | 4.7 | 73,611 | #3 | 链接 | |
| 2 | eos Cashmere Body Wash- Vanilla, Creamy Gel with Shea Butter, 16 fl oz | — | 4.8 | 22,272 | #14 | 链接 | |
| 3 | e.l.f. Cream Glide Lip Liner, Highly-Pigmented Pencil For Shaping & Sculpting Lips, Semi-Matte Finish, Vegan & Cruelty-F | $2.00 | 4.6 | 19,416 | #25 | 链接 | |
| 4 | Dove Beauty Bar Soap Sensitive, 8 Bars for Sensitive Skin, Fragrance Free and Hypoallergenic 3.75 oz | For sensitive ski | $12.97 | 4.8 | 18,109 | #70 | 链接 |
| 5 | EltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, L | $36.55 | 4.6 | 25,021 | #75 | 链接 |
| 6 | e.l.f. No Budge Retractable Eyeliner, Creamy, Ultra-Pigmented & Waterproof, Creates Bold & Defined Lines, Vegan & Cruelt | $5.00 | 4.4 | 35,059 | #19 | 链接 | |
| 7 | e.l.f. Monochromatic Multi Stick, Travel-Sized Luxuriously Creamy & Blendable Color, For Eyes, Lips & Cheeks, Vegan & Cr | $5.00 | 4.4 | 97,845 | #22 | 链接 | |
| 8 | L'Oreal Paris Makeup True Match Lumi Glotion, Natural Glow Enhancer, Illuminator Highlighter, Bronzing Drops For a Sun-K | $14.97 | 4.6 | 22,811 | #25 | 链接 | |
| 9 | MISSHA M Perfect Cover BB Cream No.23 Natural Beige SPF 42 PA+++ 1.69 oz | Light-medium cool-neutral skin; tinted moistu | $14.90 | 4.4 | 12,154 | #55 | 链接 |
| 10 | NYX PROFESSIONAL MAKEUP Mechanical Eye Pencil,Vivid Rich Mechanical, Creamy Retractable Eyeliner - Always Onyx, Black Ey | $7.97 | 4.5 | 103,263 | #58 | 链接 | |
| 11 | Dove Sensitive Skin Body Wash, 24hr Lotion-Soft Skin, 30.6 oz | Hypoallergenic body wash with MicroMoisture technology f | $10.97 | 4.8 | 63,540 | #30 | 链接 |
| 12 | La Roche-Posay Cicaplast Balm B5, Barrier Repair Cream for Dry Skin | Skin healing cream with centella asiatica, shea bu | $18.99 | 4.7 | 22,479 | #52 | 链接 |
| 13 | Aquaphor Advanced Therapy Healing Ointment Skin Protectant, 14 OZ | Clinically Proven Skin Protectant Moisturizer for Cr | $16.53 | 4.8 | 86,721 | #54 | 链接 |
| 14 | Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic | $14.69 | 4.5 | 16,618 | #55 | 链接 | |
| 15 | Cetaphil Moisturizing Cream, Dry Sensitive Skin, Fragrance Free, 16oz 2Pk | 2-pack value, face and body hydration, non-c | $15.46 | 4.8 | 40,190 | #57 | 链接 |
| 16 | Good Molecules Yerba Mate Wake Up Eye Gel, Caffeine Under Eye Cream, 15 ml | Refreshes and hydrates tired under eyes wit | $5.89 | 4.2 | 33,063 | #60 | 链接 |
| 17 | AmLactin Daily Nourish Body Lotion, 12% Lactic Acid, 14.1 oz | $14.99 | 4.4 | 36,783 | #65 | 链接 | |
| 18 | Aquaphor Advanced Therapy Healing Ointment, Skin Protectant, 7 OZ | Clinically Proven Skin Protectant Moisturizer for Cr | $12.19 | 4.8 | 44,666 | #67 | 链接 |
| 19 | Dove Beauty Bar Soap Original 8 Count for Soft, Smooth Skin, with 1/4 Moisturizing Cream 3.75 oz | Moisturizing beauty b | $12.97 | 4.8 | 12,186 | #76 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
护肤-面膜（5 条真实单品）
销量最高榜（Top 5）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Tra | $19.00 | 4.5 | 45,411 | #8 | 链接 | |
| 2 | grace & stella Award Winning Eye Patches for Puffy Eyes | Birthday Gifts for Women - Under Eye Mask for Dark Circles & U | $19.95 | 4.4 | 48,888 | #27 | 链接 |
| 3 | BIODANCE Hydrogel Eye Patches for Under Eye - Collagen Peptide, Anti Wrinkle & Fine Lines (60 Count) | $23.00 | 4.5 | 3,118 | #27 | 链接 | |
| 4 | medicube Jelly Gel Mask with Salmon DNA PDRN Pink Collagen, 4EA | Overnight Face Mask for Glass Glow Skin - Elasticity, | $19.00 | 4.6 | 12,122 | #63 | 链接 |
| 5 | medicube Wrapping Mask Collagen - Overnight Peel Off Facial Mask | Elasticity & Hydration Care, Reduces Sagging & Dullne | $19.00 | 4.5 | 23,287 | #66 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
护肤-防晒（3 条真实单品）
销量最高榜（Top 3）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | EltaMD UV Clear Face Sunscreen with Zinc Oxide, Oil-Free, SPF 46 and SPF 50 | Calms and Protects Acne-Prone Skin and Ros | $45.00 | 4.6 | 48,152 | #20 | 链接 |
| 2 | Smooche Color Changing Foundation - Skin Tone Adapting Liquid Foundation for Women, Self Adjusting Natural Finish, Blurs | $39.00 | 3.2 | 1,186 | #26 | 链接 | |
| 3 | Sun Bum Original SPF 50 Broad Spectrum Sunscreen Body Spray - 6 oz | Moisturizing with Vitamin E, Vegan, Hawaii 104 Act | $11.36 | 4.7 | 10,498 | #70 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
护肤-爽肤水（2 条真实单品）
销量最高榜（Top 2）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 |
|---|---|---|---|---|---|---|
| 1 | eos Cashmere Body Mist- Vanilla, Body Spray for Women, Vegan, 6 fl oz | $11.89 | 4.6 | 3,049 | #60 | 链接 |
| 2 | L'Oreal Paris Infallible 3-Second Setting Spray Mist, Microfine Mist for up to 36HR Wear, Clear, 1.76 oz | $10.98 | 4.4 | 13,607 | #29 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
护肤-身体护理（14 条真实单品）
销量最高榜（Top 14）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | Mrs. Meyer's Clean Day, Hand Soap Refill, Lemon Verbena Scent, 33 Fl Oz | $7.61 | 4.7 | 57,346 | #13 | 链接 | |
| 2 | Amazon Basics Gentle & Mild Clear Liquid Hand Soap Refill, Triclosan-Free, Dermatologist-Tested, pH Balanced, Cruelty-Fr | $5.07 | 4.6 | 45,484 | #16 | 链接 | |
| 3 | Native Deodorant Contains Naturally Derived Ingredients, 72 Hour Odor Control, Deodorant for Women and Men, Aluminum Fre | $13.97 | 4.4 | 116,118 | #18 | 链接 | |
| 4 | Dove Body Wash Body Wash Deep Moisture 30.6 oz Pump, Sulfate Free | Dove Deep Moisture Body Wash hydrates dry skin for 2 | $10.97 | 4.8 | 86,000 | #23 | 链接 |
| 5 | Softsoap Antibacterial Liquid Hand Soap, White Tea & Berry Scent, 50 fl oz | Refill Size, Paraben-Free, Phthalate-Free, | $5.97 | 4.6 | 22,166 | #52 | 链接 |
| 6 | medicube PDRN Pink Collagen Volume Multi Balm Stick - Face & Body Balm | Volufiline, PDRN, NAD, Collagen - Under-Eyes, N | $19.90 | 3.8 | 1,831 | #54 | 链接 |
| 7 | method Body Wash, Simply Nourish, 28 fl oz | Soothing Formula, Leaves Skin Feeling Soft & Moisturized, Made Without Para | $12.00 | 4.7 | 13,305 | #57 | 链接 |
| 8 | Dove Body Wash Antibacterial For All Skin Types 30.6 oz Pump, Sulfate Free | Dove Antibacterial Body Wash eliminates 99% | $10.97 | 4.8 | 6,382 | #61 | 链接 |
| 9 | Ivory Body Wash, Designed for the Whole Family, Gentle Formula, Free of Dyes Heavy Perfumes Parabens Phthalates & Silico | $6.97 | 4.8 | 20,189 | #74 | 链接 | |
| 10 | MRS. MEYER'S CLEAN DAY Hand Soap, Rain Water Scent, 12.5 Fl Oz Bottle - 3 Pack | Moisturizing Liquid Hand Soap, Softens | $14.91 | 4.8 | 90,883 | #24 | 链接 |
| 11 | Native Body Wash for Women & Men, Coconut & Vanilla, 36 oz Pump Bottle, Sulfate-Free & Gentle | $15.97 | 4.6 | 2,120 | #53 | 链接 | |
| 12 | Native Clean Body Wash, Gentle & pH-balanced for Sensitive Skin, 24-Hr Freshness for Men & Women, Vegan & Cruelty-Free, | $9.87 | 4.6 | 6,453 | #69 | 链接 | |
| 13 | method Men’s Body Wash, Sea + Surf Scent, 28 fl oz | Soothing Formula, Leaves Skin Feeling Soft & Moisturized, Rich Lath | $12.00 | 4.7 | 7,095 | #73 | 链接 |
| 14 | Dial Antibacterial Defense Liquid Hand Soap + Aloe, Spring Water Scent, 11 Fl Oz (Pack of 4), Dermatologist-Tested Hand | $8.89 | 4.8 | 30,784 | #79 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
口腔-牙膏（20 条真实单品）
销量最高榜（Top 20）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |||
|---|---|---|---|---|---|---|---|---|---|
| 1 | Boka Toothpaste - Fluoride Free Toothpaste, Nano Hydroxyapatite Toothpaste | Appropriate for Sensitive Teeth - Adult Ora | $11.62 | 4.5 | 60,635 | #1 | 链接 | ||
| 2 | Crest 3D White Advanced, Teeth Whitening Toothpaste for Adults, 3.7 oz, 4 Pack, Cavity Protection Fluoride Toothpaste, S | $14.94 | 4.8 | 30,739 | #3 | 链接 | |||
| 3 | Colgate Optic White Advanced Hydrogen Peroxide Toothpaste, 3 Pack, 3.2 oz | Sparkling White, Teeth Whitening Toothpaste, | $9.40 | 4.7 | 51,203 | #5 | 链接 | ||
| 4 | Crest + Scope Whitening Toothpaste - Pack of 3, 5.4 Oz Tubes - Anticavity Fluoride Toothpaste, Fresh Breath, Kills Germs | $8.99 | 4.8 | 52,903 | #7 | 链接 | |||
| 5 | Davids Nano Hydroxyapatite Toothpaste Sensitive + Whitening Peppermint 4oz | Fluoride Free | Remineralizing | Enamel Hea | $9.95 | 4.4 | 21,989 | #14 | 链接 |
| 6 | Sensodyne Repair and Protect Whitening Toothpaste, 3.4 oz (Pack of 2) | Toothpaste for Sensitive Teeth and Cavity Preven | $13.37 | 4.8 | 48,559 | #15 | 链接 | ||
| 7 | Mouthology 10% Nano Hydroxyapatite Toothpaste Fluoride Free, Whitening*, Rod Shaped nHA, Xylitol Toothpaste for Adults, | $9.99 | 4.5 | 6,944 | #20 | 链接 | |||
| 8 | Marvis Whitening Mint Toothpaste | $13.50 | 4.4 | 18,283 | #21 | 链接 | |||
| 9 | Boka Kids Toothpaste - Fluoride Free Nano Hydroxyapatite Toothpaste | Kids Oral Care - Strawberry Mango - 4 Oz, 1PK | $11.62 | 4.6 | 12,021 | #23 | 链接 | ||
| 10 | Crest Pro-Health Gum Detoxify Plus Toothpaste 4.5 oz Pack of 3 - Antibacterial Fluoride Toothpaste, Sensitivity Protecti | $15.99 | 4.8 | 5,140 | #28 | 链接 | |||
| 11 | Tom's of Maine Antiplaque and Whitening Toothpaste, Peppermint, 2Pk, 5.5 oz | Fluoride Free, Freshens Breath, Fights Tar | $11.01 | 4.6 | 45,781 | #29 | 链接 | ||
| 12 | LIVFRESH Toothpaste Gel, Clinically Proven to Remove Plaque 250% Better, Does Not Irritate Gums, Reduces Tartar Buildup, | $24.95 | 4.2 | 9,932 | #30 | 链接 | |||
| 13 | Crest Pro-Health Advanced Antibacterial Protection Toothpaste,5 oz 4 Pack, Teeth Whitening for adults, Breath Freshener, | $14.99 | 4.8 | 14,464 | #59 | 链接 | |||
| 14 | Crest Kid's Cavity Protection Toothpaste, Crest Kids Toothpaste, For Children And Toddlers 2+, Sparkle Fun, 4.6 Oz (Pack | $4.97 | 4.8 | 35,342 | #63 | 链接 | |||
| 15 | Tom's of Maine Natural Kids Fluoride Toothpaste, Strawberry, 3 Pack, 5.1 oz | For Kids Ages 2 and Up, Anticavity Toothpa | $14.72 | 4.6 | 17,813 | #65 | 链接 | ||
| 16 | Sensodyne Sensitivity Gum and Enamel Toothpaste, 3.4 Ounces x 3 | Triple Protection, Refreshing Fluoride Toothpaste, Min | $17.97 | 4.7 | 6,366 | #68 | 链接 | ||
| 17 | Sensodyne Clinical White Stain Protector Toothpaste, 3.4 oz x 3 | Clinically Proven Whitening for Sensitive Teeth, Stain | $24.47 | 4.7 | 6,031 | #71 | 链接 | ||
| 18 | ARM & HAMMER Advance White Toothpaste, Clean Mint, 6.0 oz, 4-Pack | Teeth Whitening Toothpaste, Natural Whitening with B | $15.92 | 4.7 | 10,285 | #72 | 链接 | ||
| 19 | hello Kids Fluoride Toothpaste Variety Pack, 3 Pack, 4.2 oz | Bubble Gum, Strawberry, and Blue Raspberry Flavors, Safe f | $15.27 | 4.7 | 2,420 | #75 | 链接 | ||
| 20 | Colgate Optic White Pro Series High Impact White, 3 Pack, Teeth Whitening Toothpaste with 5% Hydrogen Peroxide and Activ | $19.97 | 4.6 | 1,062 | #76 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
口腔-牙刷（6 条真实单品）
销量最高榜（Top 6）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | Colgate Extra Clean Adult Toothbrushes, Soft, Value 6 Pack | Soft Bristles, Full Head Design, Everyday Cleaning, Easy Gr | — | 4.6 | 68,898 | #8 | 链接 |
| 2 | Philips Sonicare 4100 Rechargeable Electric Toothbrush, 1 Brush Head, Black | 700% More Plaque Removal¹, Pressure Sensor | $34.99 | 4.4 | 22,739 | #10 | 链接 |
| 3 | Replacement Toothbrush Heads Compatible with Oral B Braun, 12 Pcs | Professional Electric Toothbrush Brush Heads, Compat | $9.99 | 4.5 | 20,171 | #51 | 链接 |
| 4 | Oral-B 3D White Charcoal Manual Toothbrush, 2-Pack, Medium Bristles, Teeth Whitening Brushes for Adults | $6.97 | 4.7 | 30,035 | #61 | 链接 | |
| 5 | GuruNanda Butter On Gums Toothbrush, ADA Accepted Manual Toothbrushes with 8000+ Ultra Soft Softex Bristles for Sensitiv | $6.27 | 4.7 | 11,249 | #66 | 链接 | |
| 6 | Aquasonic Black Series Ultra Whitening Toothbrush – ADA Accepted Electric Toothbrush- 8 Brush Heads & Travel Case – 40,0 | $39.95 | 4.5 | 137,523 | #70 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
口腔-漱口水（8 条真实单品）
销量最高榜（Top 8）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | TheraBreath Fresh Breath Mouthwash, Icy Mint Flavor, Alcohol-Free, 16 Fl Oz (Pack of 2) | $14.97 | 4.8 | 53,636 | #4 | 链接 | |
| 2 | DenTek Floss Picks, Advanced Clean, Plaque Remover, 150 Count | No Break & No Shred Dental Floss, Triple Clean, Mouthwas | $4.17 | 4.7 | 89,606 | #24 | 链接 |
| 3 | Listerine Cool Mint Antiseptic Mouthwash, Intense Mint, 33.8 fl. oz/1L x 2 | Kills 99.9% of Germs That Cause Bad Breath, | $12.98 | 4.8 | 25,264 | #27 | 链接 |
| 4 | TheraBreath Fresh Breath Mouthwash, Mild Mint Flavor, Alcohol-Free, 16 Fl Oz (2-Pack) | Alcohol-Free, Dentist Formulated | $14.79 | 4.6 | 50,411 | #52 | 链接 |
| 5 | Crest Mouthwash Pro Health Complete Clean, CPC (cetylpyridinium chloride) Antigingivitis/Antiplaque, Alcohol Free, Clean | $4.97 | 4.7 | 12,990 | #54 | 链接 | |
| 6 | Listerine Total Care Anticavity Mouthwash, Intense Mint, 33.8 fl. oz/1L x 2 | Anticavity Fluoride Mouthwash, Prevents Ca | $14.36 | 4.8 | 12,087 | #58 | 链接 |
| 7 | Crest Pro-Health Advanced Mouthwash, Alcohol Free, Extra Whitening, Energizing Mint Flavor, 946 mL (32 fl oz) | $7.17 | 4.7 | 22,998 | #78 | 链接 | |
| 8 | Biotene Oral Rinse Mouthwash for Dry Mouth, 33.8 fl oz | Breath Freshener and Dry Mouth Treatment, Fresh Mint, Alcohol-F | $10.97 | 4.7 | 28,355 | #80 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
口腔-牙贴（4 条真实单品）
销量最高榜（Top 4）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | ||
|---|---|---|---|---|---|---|---|---|
| 1 | Crest Teeth Whitening Strips, Crest 3D Whitestrips Professional Effects, Enamel Safe Teeth Whitening Kit, 22 Treatments | $34.99 | 4.6 | 105,808 | #2 | 链接 | ||
| 2 | Listerine PocketPaks Breath Strips, Cool Mint, 24-Strip Pack, 3 Pack | Breath Freshener, Dissolves Instantly, Kills 99% | $5.72 | 4.8 | 39,513 | #12 | 链接 | |
| 3 | GuruNanda Teeth Whitening Strips - 4X Whiter Teeth, 7-Day Whitening Kit | Non-Slip 4 Layer Dry Strip Technology | With Coc | $9.97 | 4.4 | 21,242 | #19 | 链接 |
| 4 | Lumineux Teeth Whitening Strips, Peroxide Free, 9 Treatments (1 Month) | Peroxide free, enamel safe, dentist formulated, | $22.99 | 4.0 | 29,350 | #62 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
口腔-冲牙器/牙线（16 条真实单品）
销量最高榜（Top 16）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | Plackers Micro Line Floss Picks, Intense Mint, 300 Count | Floss fiber made without PTFE, Fits tight teeth, Fold-out too | $6.88 | 4.7 | 82,835 | #6 | 链接 |
| 2 | Cocofloss Expanding Woven Dental Floss by COCOLAB, Mint Scent, 1-Pack | Dentist-designed, 500+ interwoven fibers, coconu | $9.99 | 4.5 | 21,698 | #9 | 链接 |
| 3 | Efferdent Denture Cleaner Tablets, Minty Fresh & Clean, 126 Count | Retainer Cleaner, Use Daily To Clean Dental Applianc | $5.97 | 4.8 | 21,763 | #16 | 链接 |
| 4 | COSLUS ADA Accepted C20 Water Dental Flosser Teeth Pick, 300ML Larger Tank | Portable Rechargeable Oral Irrigator for Or | $39.99 | 4.4 | 52,992 | #22 | 链接 |
| 5 | Reach, Waxed Dental Floss, Mint, Plaque Remover for Teeth, Shred Resistant, Floss Slides Smoothly, Easy to Use, Waxed, D | — | 4.6 | 16,601 | #25 | 链接 | |
| 6 | Oral-B Glide Mint Dental Floss Picks with Long Lasting Scope Flavor, 75 Picks | $3.96 | 4.3 | 17,423 | #26 | 链接 | |
| 7 | Platypus Orthodontic Flossers for Braces, 40 Count (Pack of 1) | Suitable for Adults & Kids; Fits Under Arch Wire, Non-D | — | 4.7 | 14,424 | #53 | 链接 |
| 8 | Oral-B Glide Mint Dental Floss Picks with Long Lasting Scope Flavor, 75 Count, Pack of 3 | $11.23 | 4.2 | 4,674 | #55 | 链接 | |
| 9 | Plackers Twin Line Floss Picks, Intense Mint, 300 Count | PTFE free Tuffloss, Fits tight teeth, Fold-out FlipPick, Plaqu | $6.88 | 4.7 | 44,404 | #57 | 链接 |
| 10 | REACH Ultraclean Access Flosser Refill Heads, Mint, Plaque Remover for Teeth, Shred Resistant, for Hard to Reach Areas, | $7.50 | 4.8 | 31,615 | #60 | 链接 | |
| 11 | Waterpik Aquarius Countertop Water Flosser with 10 Settings, 7 Tips, White | For Daily Home Gum Health, Dental Braces, I | $78.45 | 4.6 | 157,401 | #64 | 链接 |
| 12 | Waterpik Cordless Gem 5100 Portable Water Flosser, Rechargeable, White | 2 Settings, 3 Tips, Travel Mode & Bag, for Gums | $59.99 | 4.3 | 186 | #67 | 链接 |
| 13 | Oral-B Super Floss Pre-Cut Strands, Dental Floss for Bridges, Braces and Wide Spaces, 100 Strands | $6.97 | 4.5 | 28,473 | #69 | 链接 | |
| 14 | Onlyone Water Flosser with Adjustable Water Pressure for Daily Oral Care | Rechargeable Portable Oral Irrigator for Orth | $19.91 | 4.4 | 8,527 | #73 | 链接 |
| 15 | Efferdent Denture Cleaner Tablets, Complete Clean, 126 Count | Retainer Cleaner, Use Daily To Clean Dental Appliances, F | $5.97 | 4.8 | 40,045 | #77 | 链接 |
| 16 | Oral-B Glide Deep Clean Cool Mint Dental Floss, Value 3 Pack (40m Each) | $9.97 | 4.3 | 5,904 | #79 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
彩妆-底妆（14 条真实单品）
销量最高榜（Top 14）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | e.l.f. Instant Lift Brow Pencil, Dual-Sided, Precise, Fine Tip, Shapes, Defines, Fills Brows, Contours, Combs, Tames, Bl | $3.00 | 4.6 | 71,421 | #5 | 链接 | |
| 2 | Maybelline Instant Age Rewind Eraser Dark Circles Treatment Multi-Use Concealer, 110, 1 Count (Packaging May Vary) | $9.98 | 4.4 | 35,461 | #14 | 链接 | |
| 3 | e.l.f. Sheer For It Blush Tint, Cherry Cola | Multi-Use, Long-Lasting Lip & Cheek Makeup, Creates A Natural Flush Finish | $5.79 | 4.4 | 9,772 | #15 | 链接 |
| 4 | e.l.f. Hydrating Camo Concealer, Covers Blemishes & Under-Eye Circles, Full-Coverage & Delivers A Satin Finish, Vegan & | $7.00 | 4.5 | 10,065 | #20 | 链接 | |
| 5 | e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer for Smoothing Skin & Gripping Makeup, Moisturizing & Priming | $10.00 | 4.6 | 42,888 | #23 | 链接 | |
| 6 | Maybelline Fit Me Matte + Poreless Pressed Face Powder Makeup & Setting Powder, Translucent, 1 Count | $8.98 | 4.5 | 12,763 | #24 | 链接 | |
| 7 | Luxe Color Changing Foundation – Medium | $20.00 | 4.0 | 3,302 | #30 | 链接 | |
| 8 | Julep Eyeshadow 101 Crème-to-Powder Eyeshadow Stick, Champagne Shimmer | $20.00 | 4.3 | 58,763 | #51 | 链接 | |
| 9 | LAURA GELLER Baked Balance-n-Brighten Powder Foundation – Medium | $32.00 | 4.3 | 21,357 | #53 | 链接 | |
| 10 | Palladio Under Eye Brightener, Conceal, Brightens, Reduces Appearance of Dark Circles, With Caffeine Peptides & Vitamin | $12.59 | 4.2 | 6,727 | #54 | 链接 | |
| 11 | Maybelline Fit Me Matte + Poreless Liquid Oil-Free Foundation Makeup, Natural Beige, 1 Count (Packaging May Vary) | $8.98 | 4.5 | 21,708 | #57 | 链接 | |
| 12 | L'Oreal Paris Infallible Blur-fection Longwear Loose Setting Powder, Blurring Face Powder With Up to 24HRs of Wear, Brig | $12.06 | 4.6 | 2,493 | #66 | 链接 | |
| 13 | Laka Lip Liner - Smooth & Blendable Soft Matte Lip Contour Pencil for Shaping & Overlining Lips | Waterproof Formula, Oi | $16.00 | 3.3 | 1,041 | #67 | 链接 |
| 14 | L'Oreal Paris True Match Super-Blendable Foundation, Medium Coverage Liquid Foundation Makeup, N3, Light Medium, 1 Fl Oz | $9.97 | 4.5 | 1,439 | #76 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
彩妆-唇妆（9 条真实单品）
销量最高榜（Top 9）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | Ear and Nose Hair Trimmer Clipper - 2026 Professional Painless Eyebrow & Facial Hair Trimmer for Men Women,Battery-Opera | $9.99 | 4.4 | 94,743 | #79 | 链接 | |
| 2 | NYX PROFESSIONAL MAKEUP Butter Gloss, Non-Sticky Lip Gloss - Sugar Glass ,Clear | $5.97 | 4.5 | 125,729 | #7 | 链接 | |
| 3 | Wonderskin Lip Stain – Long Lasting, Waterproof, Lip Tint Peel Off Masque | Transfer-proof nude lip tint with comfortabl | $22.00 | 3.8 | 32,150 | #17 | 链接 |
| 4 | Clinique Almost Lipstick Tinted Lip Balm in 3 Iconic Shades Black Honey, Pink, and Nude Honey | Sheer + Lightweight | $25.00 | 4.5 | 18,367 | #52 | 链接 |
| 5 | COVERGIRL Outlast, 10 Sugey Girl, Lipstain, Smooth Application, Precise Pen-Like Tip, Transfer-Proof, Satin Stained Fini | $8.98 | 3.9 | 7,308 | #63 | 链接 | |
| 6 | Summer Fridays Sweet Summer Minis Lip Balm Trio (0.35 Oz, 3 Ct) | Limited-Edition Tinted Lip Gloss Gift Set, Hydrating, | $22.00 | 4.7 | 10,448 | #58 | 链接 |
| 7 | Burt's Bees 100% Natural Moisturizing Lip Balm (Original Beeswax) | $10.48 | 4.8 | 118,307 | #71 | 链接 | |
| 8 | Philips Sonicare C2 Brush Heads, 3-Pack, 9 Month Supply, White | 700% More Plaque Removal¹, BrushSync Reminder, Up To 62 | $22.99 | 4.8 | 72,476 | #13 | 链接 |
| 9 | Philips Sonicare W DiamondClean Brush Heads, 3-Pack, 9 Month Supply, White | 700% More Plaque Removal¹, 100% Whiter Teet | $22.99 | 4.8 | 42,239 | #74 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
彩妆-眼妆（13 条真实单品）
销量最高榜（Top 13）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, B | $10.82 | 4.5 | 187,762 | #12 | 链接 | |
| 2 | Goddvenus Lash Clusters Kit Wispy Eyelash Clusters Lashes Natural DIY Lash Extension Kit 10-16mm Cluster Eyelash Extensi | $14.99 | 4.3 | 11,115 | #53 | 链接 | |
| 3 | L’Oreal Paris Makeup Original Telescopic Mascara, Separating Mascara Volume and Length Formula, Washable, Blackest Black | $11.97 | 4.6 | 27,353 | #77 | 链接 | |
| 4 | Revlon ColorStay Pencil Waterproof Eyeliner, 202 Black Brown, 0.01 oz | Waterproof pencil eyeliner with built-in sharpen | $6.51 | 4.5 | 53,941 | #6 | 链接 |
| 5 | L’Oreal Paris Original Voluminous Mascara, Building Mascara Volume and Length Formula, Washable, Blackest Black, 0.26 Fl | $8.99 | 4.4 | 21,041 | #16 | 链接 | |
| 6 | NYX PROFESSIONAL MAKEUP Epic Ink Liner, Waterproof Liquid Eyeliner - Black, Vegan Formula | $9.99 | 4.5 | 107,323 | #18 | 链接 | |
| 7 | tarte tartelette tubing mascara – Lash Extensions in a Tube, Easy-to-Remove Eye Makeup, Clinically Proven to Volumize & | $28.00 | 4.3 | 5,445 | #56 | 链接 | |
| 8 | tarte tartelette XL tubing mascara – Lash Extensions in a Tube with Peptide, Extra-Bold Buildable Lifted Length & Volume | $28.00 | 4.4 | 4,470 | #61 | 链接 | |
| 9 | Pawotence Lash Extension Kit DIY 280pcs Lash Clusters Eyelash Extension Kit, 9-16mm 30D 40D Individual Lashes Kit with L | $14.99 | 4.3 | 11,445 | #62 | 链接 | |
| 10 | L'Oreal Paris Makeup Voluminous Lash Paradise Mascara, Voluptuous Volume, Intense Length, Feathery Soft Full Lashes, No | $10.97 | 4.4 | 88,752 | #74 | 链接 | |
| 11 | e.l.f. Clear Lash & Brow Mascara Gel, Dual-Sided Flexible Hold, Long-Lasting Clear Formula for Natural-Looking Brows & D | $5.00 | 4.5 | 28,790 | #75 | 链接 | |
| 12 | Kiss So Wispy, False Eyelashes, '', 12mm, Includes 5 Pairs Of Lashes, Easy to Apply, Reusable Lash Clusters | $8.99 | 4.6 | 19,351 | #78 | 链接 | |
| 13 | COVERGIRL Lash Blast Volume Mascara - 800 Very Black | $8.97 | 4.4 | 20,303 | #79 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
彩妆-眉妆（5 条真实单品）
销量最高榜（Top 5）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | NYX PROFESSIONAL MAKEUP Micro Brow Pencil, Precise Eyebrow Pencil - Espresso | $11.49 | 4.5 | 72,402 | #13 | 链接 | |
| 2 | Maybelline Express Brow Ultra Slim Eyebrow Makeup, Brow Pencil with Precision Tip and Spoolie for Defined Eyebrows, Medi | $7.99 | 4.6 | 21,479 | #59 | 链接 | |
| 3 | Maybelline Total Temptation Eyebrow Definer Pencil, Medium Brown, 1 Count | $9.99 | 4.5 | 115,876 | #60 | 链接 | |
| 4 | Anastasia Beverly Hills - Brow Wiz Ultra-Slim Precision Eyebrow Pencil | Precision Tip For Defined Brows, Natural Hair-L | $26.00 | 4.6 | 27,368 | #65 | 链接 |
| 5 | wet n wild Ultimate Eyebrow Retractable Definer Pencil, Medium Brown, Dual-Sided Brow Brush, Fine Tip, Shapes, Defines, | $3.18 | 4.6 | 7,797 | #80 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
个护-洗护发（1 条真实单品）
销量最高榜（Top 1）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 |
|---|---|---|---|---|---|---|
| 1 | Nizoral Anti-Dandruff Shampoo with 1% Ketoconazole, Fresh Scent, 7 Fl Oz | $16.88 | 4.6 | 120,095 | #10 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
个护-美容仪器（2 条真实单品）
销量最高榜（Top 2）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | UNA GELLA Gel Nail Glue, Solid Nails Gl ue Gel 40g Lamp Curing Needed Soak Off G LUE Strong Nail G LUE G el for Acrylic | $9.98 | 4.4 | 24,843 | #62 | 链接 | |
| 2 | Schick Hydro Silk Touch-Up Dermaplaning Tool with Precision Cover, 3ct | Dermaplane Razor, Face Razors for Women, Peach | $5.50 | 4.6 | 200,246 | #73 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
其他（14 条真实单品）
销量最高榜（Top 14）
| # | 商品标题 | 价格(USD) | 评分 | 评论数 | 排名 | 链接 | |
|---|---|---|---|---|---|---|---|
| 1 | Mighty Patch Hero Cosmetics Original Nighttime Acne Pimple Patches, 36 Ct | #1 Hydrocolloid Acne Patches, Shrinking Zits | $12.99 | 4.6 | 184,629 | #4 | 链接 |
| 2 | Gillette Venus Sensitive Women's Disposable Razors - Single Package of 3 Razors | $6.99 | 4.7 | 34,096 | #19 | 链接 | |
| 3 | Differin Acne Retinoid Treatment Gel, 0.1% Adapalene, 45g Pump | 90-Day Supply Pump, Over-The-Counter Retinoid, Clears B | $23.97 | 4.6 | 18,992 | #30 | 链接 |
| 4 | The Ordinary Azelaic Acid Suspension 10%, Formula for Uneven and Blemish-Prone Skin | $12.20 | 4.5 | 8,544 | #55 | 链接 | |
| 5 | Degree Men Original Antiperspirant Cool Rush Twin Pack Sweat 2 Pack 2.7 oz | 48-Hour Sweat & Odor Protection for Men | $6.26 | 4.7 | 17,586 | #64 | 链接 |
| 6 | Amazon Essentials Epsom Salt Soak, Magnesium Sulfate USP, 3 Pound, 1-Pack (Previously Amazon Basics) | $3.35 | 4.8 | 16,902 | #71 | 链接 | |
| 7 | method Foaming Hand Wash Refill, Sea Minerals, 28 fl oz | Refills Up to 3X, Hydrates & Softens Skin, Designed for Gentle | — | 4.7 | 36,571 | #80 | 链接 |
| 8 | Covergirl Eye Enhancers Eye Shadow Palette, Natural Nudes, 0.19 Ounce | $4.71 | 4.3 | 25,396 | #69 | 链接 | |
| 9 | COVERGIRL Outlast All Day Top Coat, Clear, Pack of 1 | $4.48 | 4.5 | 29,745 | #77 | 链接 | |
| 10 | celimax The Vita A Retinal Shot Tightening Booster (0.51 fl.oz) | 0.1% Retinal, 3% Matryxyl, High-Strength Retinoid, Ant | $17.00 | 4.4 | 22,450 | #26 | 链接 |
| 11 | Paula's Choice SKIN PERFECTING 2% BHA Liquid Exfoliant | Gentle Salicylic Acid Facial Exfoliator for Blackheads, Enlarge | $37.00 | 4.5 | 116,232 | #28 | 链接 |
| 12 | TheraBreath Healthy Gums Oral Rinse, Clean Mint, 16 fl oz, 2-Pack | Antigingivitis, Dentist Formulated, Prevents Gingivi | $16.97 | 4.7 | 33,747 | #11 | 链接 |
| 13 | Retainer Cleaner Tablets, Denture Cleaner, Mint, 4 Month Supply by M3 | Compatible with Retainer Cleaner Machine & Ultra | $19.39 | 4.7 | 25,511 | #18 | 链接 |
| 14 | Colgate Peroxyl Antiseptic Mouth Sore Rinse, Alcohol Free, Mint, 16.9 fl oz | 1.5% Hydrogen Peroxide Oral Rinse, Cleanse | $11.96 | 4.7 | 42,375 | #56 | 链接 |
增长最快榜： 本期 Amazon Movers & Shakers 抓取失败（地域屏蔽），无可用数据，标「—」。
2.2 Temu（欧美站）
数据源：Temu 官网公开页面（加拿大/美国站）、toptencn Temu 美妆 Top10、Sakerplus 数据验证榜单、Accio Temu 选品报告。缺口：公开页面反爬，单品级完整 100 条明细暂缺，以下为可验证真实单品。
彩妆（销量最高，来源：Temu 官网页面 / Sakerplus）
| # | 商品 | 售价 | 原价 | 销量 | 评分/评论 | 类目 |
|---|---|---|---|---|---|---|
| 1 | 12 色冷灰眼影盘（哑光+珠光） | $5.48 | $29.99 | 2.6K+ | —/188 | 眼妆 |
| 2 | POPFEEL 全效彩妆套装（眼影+粉底+唇釉+腮红+刷具+眼线） | $24.97 | $53.99 | 3K+ | —/402 | 工具/套装 |
| 3 | 3 件套骷髅唇釉套装（染唇，音乐节/万圣节向） | $5.16 | $6.59 | 1K+ | —/22 | 唇妆 |
| 4 | BB Cream 粉底（-73%） | — | — | — | — | 底妆 |
| 5 | HANDAIYAN Transfer-Proof Peel-Off Lip Tint（撕拉染唇釉） | $3.33 | — | — | 4.6★（89% 提及长效） | 唇妆 |
| 6 | Revolution Lip Shift Ink Liner（撕拉眼线笔） | $10.00 | — | — | — | 眼妆 |
| 7 | Wonderskin Lip Stain Masque（染唇膜） | $22.00 | — | — | — | 唇妆 |
美容仪器/工具（来源：toptencn Top10、Sakerplus）
| 商品 | 信号 |
|---|---|
| LED Facial Therapy Mask（LED 面罩） | Top 10 好评单品 |
| 黑头真空吸除器（Blackhead Vacuum） | 高复购美容工具 |
| 化妆刷/美妆蛋等工具 | 走量刚需 |
个护/护肤（来源：Accio 报告、Temu 页面信号）
| 商品/信号 | 说明 |
|---|---|
| 平价护肤（$10 以下占冲动购买 83%） | Sakerplus 研究 |
| 68% Temu 热门商品由 TikTok 病毒传播驱动 | Sakerplus 研究 |
增长最快榜（Temu）
| 信号 | 说明 |
|---|---|
| HANDAIYAN 撕拉唇釉 | 4.6★，250%+ 转售毛利空间 |
| LED 美容面罩 | 美容仪器复购强 |
| 撕拉/长效唇部新形态（Wonderskin、Revolution） | TikTok 病毒传播驱动 |
Temu 缺口说明：单品级完整 100 条明细暂缺（官网反爬），建议接入 Temu 卖家后台/第三方采集器。
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三、南美区域
3.1 Mercado Libre（美客多，巴西/墨西哥/拉美）
数据源：10100 海外美妆 Q1 盘点、casadosdecants 香水销量、蓝鲸选品美客多轻小件 Top、Accio/FindNiche 拉美美妆趋势。缺口：公开渠道未取到单品级 100 条完整明细，以下为可验证信号。
护肤（趋势与品牌结构，来源：10100 2026 Q1 盘点）
| 品牌 | 定位 | 信号 |
|---|---|---|
| La Roche-Posay | 功效护肤（国际） | 防晒/修护承接功效护肤需求 |
| CeraVe | 皮肤学护肤（国际） | 屏障修护 |
| Eucerin | 皮肤学护肤（国际） | 修护 |
| Natura | 本土头部 | 身体护理/香氛强势 |
| O Boticário | 本土头部 | 香氛/身体护理 |
| Salon Line | 本土头部 | 功能型护发 |
| Skala / Lola Cosmetics | 本土新锐 | 大容量洗护、环保概念 |
| Principia | 本土新锐 | 成分型护肤 |
防晒/身体护理（Q1 放量信号，来源：10100）
| 品类 | 信号 |
|---|---|
| 防晒 | 南美夏季+返校季+狂欢节带动，集中放量 |
| 防水彩妆 | 夏季场景驱动 |
| 大容量洗护套装 | 本土高频刚需 |
| 身体护理 | 大容量/性价比路线 |
香水（真实单品销量，来源：casadosdecants）
| 香水 | 评分 | 评论数 | 信号 |
|---|---|---|---|
| Invictus（Paco Rabanne） | 4.6★ | 13,000+ | 男士香水销量居前 |
| Libre（YSL） | — | — | 高销量 |
| Nautica Voyage | — | — | 平价男士香水热销 |
| Arabiyat Musk Lychee | — | — | 中东香调流行信号 |
| Mahogany 套装 | — | — | R$350 高客单套装 |
精华/个护（蓝鲸选品美客多轻小件 Top，来源：蓝鲸选品）
| 商品 | 价格 | 信号 |
|---|---|---|
| The Ordinary 烟酰胺精华 | MXN 145（约 $8） | 成分党精华热销 |
| Garnier 抗瑕精华 | — | 平价功效精华 |
| 香水分装/轻小件 | — | 蓝鲸轻小件 Top 品类 |
增长最快榜（Mercado Libre）
| 信号 | 说明 |
|---|---|
| 防晒 | Q1 季节性放量最强 |
| 防水彩妆 | 夏季场景 |
| 大容量洗护套装 | 本土复购刚需 |
| 功能型护发（Salon Line 等） | 本土品牌强势 |
Mercado Libre 缺口说明：单品级完整 100 条明细暂缺，建议接入美客多开放平台 API（需 CLIENT_ID/CLIENT_SECRET）及 /trends /highlights 端点。
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3.2 TikTok Shop（南美站）
数据源：本期公开榜单检索未获取到可验证的南美站单品级数据。
销量最高榜 / 增长最快榜
| 字段 | 数据 |
|---|---|
| 单品明细 | —（公开渠道暂无可验证数据） |
| 品牌信号 | 巴西/拉美美妆由本土品牌主导，韩妆功效类目呈渗透趋势（推断自全球榜与美客多趋势，未经验证） |
TikTok Shop 南美缺口说明：本期无单品级数据，建议接入 FastMoss/Tabcut 拉美站榜单或 TikTok Shop 官方 API 后补齐。
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四、数据来源与合规说明
数据来源汇总
| 平台/数据 | 来源 | 类型 |
|---|---|---|
| Amazon 211 条单品 | Amazon Best Sellers 美国站实时页面（总榜/彩妆/护肤/口腔护理 4 榜，2026-08-16 浏览器采集） | 一手页面数据 |
| Amazon Movers & Shakers | 抓取失败（出口 IP 地域屏蔽） | 缺口 |
| TikTok Shop 全球/美区 | FastMoss（Q2 2026、7 月榜）、Trenz 高增长信号 | 第三方榜单 |
| TikTok Shop 店铺 GMV | EchoTik W27/W28 周榜 | 第三方榜单 |
| Shopee 印尼 | Compas（Databoks 转载）Q1/Q2 2026 品牌份额榜 | 第三方研究 |
| Shopee 马来西亚 | 蔚云出海 2026-03 市场报告 | 第三方研究 |
| Shopee 新加坡/台湾 | Shopdora 2026-07-20 周报 | 第三方研究 |
| Shopee 单品 | Accio 选品数据 | 第三方数据 |
| Lazada 菲律宾 | my-best.ph 2026 畅销榜 | 第三方榜单 |
| Lazada 印尼 | Lazada 内部数据（Vakansi 2026-07 报道） | 媒体报道 |
| Lazada 新加坡 | 连网运营指南、10100 Q1 盘点 | 研究/媒体 |
| Lazada 单品 | Accio 选品数据 | 第三方数据 |
| Temu 官网 | Temu 加拿大/美国公开页面（2026-08 采集） | 一手页面数据 |
| Temu 榜单 | toptencn Top10、Sakerplus 数据验证榜单、Accio 报告 | 第三方榜单 |
| Mercado Libre | 10100 Q1 盘点、casadosdecants 香水销量、蓝鲸选品美客多 Top | 研究/第三方数据 |
合规与风险提示
- ANVISA 等区域合规：南美市场涉及"防晒""美白"等宣称时须遵守 ANVISA Grau 2 注册制要求，避免"止痒/alivia coceira"等直接症状宣称；跨境进入巴西市场需提前做功效证据备案。
- 数据时效：第三方榜单（Compas/FastMoss/EchoTik）与品牌份额数据存在 1 周至 1 个季度滞后，用于趋势判断而非实时绝对值。
- 价格币种：TikTok Shop 英区数据为英镑（£），美客多墨西哥数据为比索（MXN），其余默认 USD；如需统一 USD 折算请参考当日汇率。
- 真实性声明：本报告所有单品/品牌数据均来自上述可查证来源；公开渠道未覆盖的平台（TikTok Shop 南美、各平台增长榜）已如实标注缺口，未虚构任何数据。
- 建议动作：接入平台官方 API（Shopee/Lazada 开放平台、美客多 API、FastMoss/Tabcut 企业版）后，可补齐每平台 100 单品的周环比/日环比、店铺卖家、原价折扣等字段，并恢复增长最快双榜。
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*报告生成时间：2026-08-16 · Marvis 跨境美妆爆款监控 · 方案 v2 标准* *（内容由AI生成，仅供参考）*