Southeast Asia · Indonesia
What does it take to sell cosmetics in Indonesia? Entry route, responsibility, labeling
Pre-market notification (notifikasi kosmetika) through BPOM's Notifkos e-system per produ…; Responsible person: The applicant must be an Indonesian legal entity (local man…; Labeling: Bahasa Indonesia is mandatory at least for benefi….
Latest change 2026-06-24 — BPOM announced PerBPOM No. 8/2026 (set 2026-04-21) simplifying CPKB/GMP certification; in parallel PerBPOM 25/2025 ingredient limits must be met by 2026-10-03, BPJPH halal certification becomes mandatory for all cosmetics from 2026-10-17 (PP 42/2024), and BPJPH Regulation 3/2026 (2026-07-23) requires a red 'NON HALAL' mark on non-halal cosmetics after a 12-month transition. Source
Factory-side digest; the official text prevails; not legal advice.
- Authority
- Indonesian Food and Drug Authority (BPOM); BPJPH for halal certification
- Main regulation
- PerBPOM No. 21/2022 (notification); PerBPOM No. 25/2025 (ingredients); PP No. 42/2024 (halal) · Health Law No. 17/2023 and Government Regulation No. 28/2024, implemented by BPOM Regulation No. 21/2022 (cosmetic notification), No. 25/2025 (technical requirements for cosmetic ingredients), No. 18/2024 (labelling, promotion and advertising) and No. 8/2026 (CPKB/GMP certification)
- In force
- 2022
- Market entry
- Pre-market notification (notifikasi kosmetika) through BPOM's Notifkos e-system per product and variant, with fees of IDR 500,000 (ASEAN-made) or IDR 1,500,000 (non-ASEAN) and a 3-year validity.
- Responsible person
- The applicant must be an Indonesian legal entity (local manufacturer, importer or licence holder) with a BPOM account and, for imports, a letter of authorisation from the foreign manufacturer.
- Safety file
- Dokumen Informasi Produk (DIP, the ACD Art. 8 PIF) with safety assessment kept by the notifier, plus a BPJPH halal certificate from 2026-10-17.
- Labeling
- Bahasa Indonesia is mandatory at least for benefits, directions and warnings (PerBPOM 18/2024, in force 2024-11-15), plus full ingredient list, notification number, batch, expiry, manufacturer/importer and halal or 'NON HALAL' marking.
- Animal testing
- No ban and no requirement.
- Ingredient lists
- PerBPOM No. 25/2025 on Technical Requirements for Cosmetic Ingredients (prohibited, restricted, permitted preservatives/colourants/UV filters aligned to the ACD), replacing PerBPOM 23/2019 and 17/2022.
- Notes
- The exact promulgation day of PerBPOM 25/2025 (October 2025) and the reported e-Notifikasi mandate with 3-year validity from 2026-10-03 come from consultancy sources; a draft revision of PerBPOM 21/2022 was consulted in September 2025 and its adoption was not confirmed.
- Look up this inventory here
- 东盟 · ASEAN Cosmetic Directive — Annexes
- Official text
- https://standar-otskk.pom.go.id/regulasi
Changes 2025–2026
- Indonesia issues PerBPOM 25/2025 on cosmetic ingredients ahead of the halal deadline
Issued in October 2025 (day inferred from its one-year transition ending 2026-10-03), PerBPOM 25/2025 replaced the 2019/2022 ingredient rules with tighter ACD-aligned limits; two weeks after that deadline, on 2026-10-17, BPJPH halal certification becomes mandatory for all cosmetics under PP 42/2024. Source
FAQ
Does Indonesia require notification or registration before sale?
Pre-market notification (notifikasi kosmetika) through BPOM's Notifkos e-system per product and variant, with fees of IDR 500,000 (ASEAN-made) or IDR 1,500,000 (non-ASEAN) and a 3-year validity.
Is a local responsible person mandatory in Indonesia?
The applicant must be an Indonesian legal entity (local manufacturer, importer or licence holder) with a BPOM account and, for imports, a letter of authorisation from the foreign manufacturer.
What are the labeling requirements in Indonesia?
Bahasa Indonesia is mandatory at least for benefits, directions and warnings (PerBPOM 18/2024, in force 2024-11-15), plus full ingredient list, notification number, batch, expiry, manufacturer/importer and halal or 'NON HALAL' marking.
What changed recently in Indonesia cosmetic regulation?
2026-06-24 BPOM announced PerBPOM No. 8/2026 (set 2026-04-21) simplifying CPKB/GMP certification; in parallel PerBPOM 25/2025 ingredient limits must be met by 2026-10-03, BPJPH halal certification becomes mandatory for all cosmetics from 2026-10-17 (PP 42/2024), and BPJPH Regulation 3/2026 (2026-07-23) requires a red 'NON HALAL' mark on non-halal cosmetics after a 12-month transition.
Manufacturing for Indonesia · by category
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Entering Indonesia? Send the product type and we reply with the factory-side document list and lead time. Send an inquiry