Market · buyers
Global cosmetic brand target list · 735
Third-party view of each brand: monthly site visits and ranks, parent and listing, public revenue and funding, channels and price tier, in-house vs contract manufacturing (with evidence), public corporate contacts and leaders, analyst-style read and partnership angles.
Public facts only: revenue with year and source, never estimated; traffic from Similarweb public pages (month shown); manufacturing model backed by official or press wording. Enrichment done for 735 brands, 465 with Similarweb monthly visits; the rest are small sites whose figure Similarweb does not show, never estimated. Manufacturing model only from official sites, Wikipedia or legally required manufacturer disclosures; otherwise marked not disclosed.
Turkey · Sancaktepe, Istanbul, Turkey · Hair care (anti-hair-loss and keratin/biotin/collagen lines), skincare and dietary supplements
Bioxcin Site ↗
- 47.8KMonthly visits · 2026-08
- #728,910Global rank
- #136 (Health - Other, Turkey)Category rank
- 59.32%Bounce
- 1.75Pages/visit
- 55sDuration
Top regions:Turkey 76.45% · Russia 11.96% · United Kingdom 4.24% · Top source:Organic Search 60.66%
Turkish hair-health and beauty brand built around a botanical "59-element" formulation concept, backed by an in-house R&D center and QR-code product authentication, sold through pharmacy and retail channels.
- Parent
- Biota Laboratuvarları (Biota Lab) · Founded Site states "22 years" of hair-health expertise (as accessed in 2026), implying a founding in the early 2000s; exact year not independently confirmed this session
- Revenue
- not disclosed
- Channels
- Pharmacies (primary, dermatologist/pharmacist-recommended) · DTC site · exports to ~40 countries (brand-reported)
- Manufacturing
- In-house · Made in Turkey — Parent company Biota Laboratuvarlari states it manufactures at its own 35,000-square-meter GMP-compliant facility in Sancaktepe, Istanbul, with an in-house 800-square-meter R&D center; the Bioxcin brand launched in 2006 after in-house R&D and now exports to about 40 countries (bioxcin.com.tr).
- Contact
- Contact/inquiry form on bioxcin.com.tr; parent Biota Lab at biotalab.com
- Analyst view
- Bioxcin is a Turkish hair-care brand launched 2006 by Biota Laboratuvarlari, sold through pharmacies as a specialist hair-loss line after years of in-house R&D. It manufactures at its own 35,000-square-meter GMP facility in Sancaktepe, Istanbul, and exports to roughly 40 countries. Similarweb shows about 48K monthly visits, concentrated in Turkey with Russia and the UK secondary, organic search driving over 60% of traffic. No public funding information was found this session.
- Partnership angles
- In-house manufacturing and R&D suggest the company is more likely to seek raw-active or clinical-substantiation partners than finished-product OEM · Pharmacy-channel, hair-loss-specialist positioning requires ingredients with documentable efficacy · Export reach to about 40 countries implies ongoing need for market-specific regulatory support.
Turkey · Turkey (exact HQ city not independently confirmed this session) · Dermocosmetics — acne, anti-aging, sensitive-skin and sun-care lines, plus hair, nail, lip, baby care and dietary supplements
Dermoskin Site ↗
- 15.1KMonthly visits · 2026-08
- #1,492,070Global rank
- #380 (Health - Other, Turkey)Category rank
- 40.37%Bounce
- 2.48Pages/visit
- 45sDuration
Top regions:Turkey 83.88% · United States 16.12% · Top source:Organic Search 72.05%
Pharmacy-channel Turkish dermocosmetics brand ("pharmacist precision" formulations) distributed through "Yetkili Eczaneler" (authorized pharmacies), with product lines segmented by skin concern (Be Bright, Acgun, Ato series).
- Parent
- Matilek Dış Ticaret Ltd. Şti. (also owns the NutraFarm brand) · Founded not independently verified this session
- Revenue
- not disclosed
- Channels
- DTC site · authorized/partner pharmacy network
- Manufacturing
- In-house · Made in Turkey — Company site states Dermoskin evolved from a 1970s pharmacy-distribution business into in-house manufacturing from 2007, with an R&D center at Sabiha Gokcen Airport Technology Park (2015) and a 15,000-square-meter GMP production facility opened in Eskisehir in 2021 (dermoskin.com.tr; parent referenced as Matilek Dis Ticaret Ltd).
- Contact
- Distributed via authorized-pharmacy network; parent Matilek Dış Ticaret Ltd. Şti. corporate contact not separately listed on the brand site
- Analyst view
- Dermoskin is a Turkish dermocosmetic brand that evolved from a 1970s pharmacy-distribution business into an in-house manufacturer from 2007. It runs an R&D center opened 2015 and a 15,000-square-meter GMP plant in Eskisehir opened 2021. Similarweb shows about 15K monthly visits, concentrated in Turkey with the US secondary, organic search driving over 70% of traffic. Products sell via DTC and an authorized-pharmacy network at masstige prices (roughly 400-2,000 TL).
- Partnership angles
- Recently expanded in-house capacity (2021 Eskisehir plant) suggests near-term focus on filling that capacity rather than seeking OEM partners · Pharmacy-heritage positioning implies formulations need clinical or scientific substantiation · A modest international footprint relative to domestic sales suggests export development could be a growth priority.
Turkey · Ömerli, Istanbul, Turkey · Direct-sales beauty, personal care, household and wellness products (halal-positioned)
Farmasi Site ↗
- 168.9KMonthly visits · 2026-08
- #221,830Global rank
- #188 (Beauty and Cosmetics, France)Category rank
- 44.94%Bounce
- 3.44Pages/visit
- 2m 3sDuration
Top regions:Mexico 36.07% · Italy 13.25% · France 11.76% · Top source:Direct 39.01%
Direct-sales cosmetics company with ~1 million sales agents and 2,000+ products, marketed as halal cosmetics & personal care; ranked #11 on Direct Selling News' 2025 Global 100 list (based on 2024 revenue), up from #27 the prior year.
- Revenue
- Absolute figure not disclosed; ranked #11 on DSN's 2025 Global 100 (based on FY2024 revenue), up from #27 a year earlier (Direct Selling News)
- Channels
- Direct-sales representative model (country-specific sites) · DTC e-commerce
- Manufacturing
- Not disclosed · Made in Turkey — Farmasi's homepage lists country-specific storefronts across Europe, the Americas, Africa and Asia but does not disclose manufacturing location or an in-house-versus-contract model; no dedicated Wikipedia article exists and the official About-Us page was unreachable (404) this session.
- Contact
- Regional corporate sites (e.g. farmasimy.com/about-farmasi)
- Analyst view
- Farmasi is a Turkish direct-sales cosmetics and personal-care company operating country-specific storefronts across Europe, the Americas, Africa and Asia. Similarweb traffic (about 169K monthly visits) spreads across many markets, led by Mexico, Italy and France, fitting an international representative base. Sources checked - the company site, Wikipedia, general search - did not disclose manufacturing location, ownership, or funding. The direct-sales model typically implies mass-market pricing.
- Partnership angles
- A direct-sales model depends on a broad, frequently refreshed catalog, implying recurring demand for new formulations across categories · A multi-country representative network implies a need for market-specific regulatory registration support · Manufacturing arrangement is not publicly disclosed from sources checked this session.
Turkey · Not specified in sourced results · Colour cosmetics and skincare (mass/masstige)
Flormar Site ↗
- 88KMonthly visits · 2026-08
- #368,729Global rank
- #162 (Beauty and Cosmetics, Turkey)Category rank
- 53%Bounce
- 3.35Pages/visit
- 1m 17sDuration
Top regions:Turkey 47.19% · United Arab Emirates 10.02% · Egypt 6.6% · Top source:Organic Search 40.67%
Türkiye's leading makeup brand with Milan-inspired heritage, sold across Turkey, the Balkans, CIS and Middle East (e.g. Azerbaijan, Lebanon) via owned country sites and retail.
- Parent
- France's Groupe Rocher acquired a 51% majority stake in 2012 (~US$150 million); brand originally acquired by the Şenbay family in 1970 · private (majority-owned by Groupe Rocher, France, since 2012) · Founded Late 1950s; Turkish production began after 1970 acquisition by the Şenbay family
- Revenue
- Not disclosed
- Channels
- 150+ own stores in Turkey · 350+ stores overseas · 60,000 sales points across 70+ countries (brand-reported) · DTC site
- Manufacturing
- In-house · Made in Turkey — Corporate quality page states design, manufacturing, storage, shipment, sales and marketing are handled by the company itself under ISO 9001:2015 and related certifications, at a facility in Gebze, Kocaeli, Turkey, under entities Kosan Kozmetik Sanayi ve Ticaret A.S. and Kosan Kozmetik Pazarlama ve Ticaret A.S. (flormar.com/quality/).
- Contact
- flormar.com (History / About Us / Quality pages); regional sites e.g. flormarlebanon.com
- Analyst view
- Flormar is a longstanding Turkish color-cosmetics and personal-care brand operated by Kosan Kozmetik, with in-house design, manufacturing and distribution at its own ISO-certified facility in Gebze, Kocaeli. The brand reports over 60,000 sales points across 70+ countries, including 150+ own stores in Turkey and 350+ overseas. Similarweb shows about 88K monthly visits led by Turkey, the UAE and Egypt, fitting strong Middle East/North Africa export demand. No public funding was found this session.
- Partnership angles
- Vertically integrated, in-house manufacturing suggests limited need for finished-product OEM but possible interest in specialty raw materials or packaging innovation · A large MENA export footprint implies recurring need for region-specific regulatory and formulation adaptation · Broad multi-country retail scale requires suppliers able to support high, consistent production volumes.
Turkey · Istanbul, Turkey · Colour cosmetics, and face/body/hair care
Golden Rose Site ↗
- 63.3KMonthly visits · 2026-08
- #464,609Global rank
- #83 (Beauty and Cosmetics, Turkey)Category rank
- 37.38%Bounce
- 3.21Pages/visit
- 1m 48sDuration
Top regions:Turkey 76.71% · United States 6.98% · Egypt 5.87% · Top source:Organic Search 78.56%
Mass-market Turkish makeup and beauty brand exported to 90+ countries across Europe, CIS, the Balkans, Middle East, North Africa and the Americas; ranked Turkey's #1 cosmetics exporter 13 times.
- Parent
- Erkul Cosmetics (Golden Rose is Erkul's flagship brand) · Founded 1983, by Mehmet Erkul
- Revenue
- Not disclosed
- Channels
- DTC site · export/international distribution (Global Sales navigation on brand site)
- Manufacturing
- Not disclosed · Made in Turkey — Most corporate/About pages on goldenrose.com.tr returned 404 or 403 errors this session; the homepage confirms Turkish origin and references international/export (Global Sales) navigation, but no page fetched stated a manufacturing model or facility location.
- Contact
- goldenrose.com.tr/en/corporate/about-us.asp; regional sites (e.g. goldenrosearabia.com)
- Leaders
- Mehmet Erkul, Founder (1983)
- Analyst view
- Golden Rose is a Turkish makeup brand sold through its own e-commerce site and what its navigation describes as international export channels. Similarweb shows about 63K monthly visits, heavily concentrated in Turkey (over 75%) with the US and Egypt secondary, organic search driving nearly 80% of traffic - an organic-heavy mix suggesting limited paid-media spend. Most corporate/About pages were inaccessible this session, so manufacturing, ownership and funding could not be confirmed.
- Partnership angles
- Heavy reliance on organic search rather than paid channels may leave room for retail or marketing partnerships to accelerate growth · Export-oriented site navigation implies a need for market-specific regulatory support · Manufacturing arrangement is not publicly disclosed from sources checked this session.
Turkey · Not specified in sourced results · Beauty and personal-care retail chain (multi-brand plus private label)
Gratis Site ↗
- 6MMonthly visits · 2026-08
- #7,261Global rank
- #1 (Beauty and Cosmetics, Turkey)Category rank
- 43.38%Bounce
- 6.35Pages/visit
- 3m 43sDuration
Top regions:Turkey 94.73% · United States 0.7% · United Kingdom 0.53% · Top source:Organic Search 47.5%
Turkey's largest beauty and personal-care retailer, selling colour cosmetics, skin care, hair care and personal care — including private-label and exclusive brands — at affordable prices online and across 664 stores.
- Parent
- Boyner Grup (reported); some sources separately reference Actera Group in connection with Gratis — exact current ownership not independently confirmed in sourced results
- Revenue
- Not disclosed
- Channels
- Physical stores across 81 Turkish provinces · DTC e-commerce · iOS/Android apps · Gratis Beauty professional services
- Manufacturing
- Contract manufacturing · Made in Turkey — Gratis is a multi-brand drugstore retailer (Boyner Group) carrying third-party brands; its own exclusive store-brand lines (Beaulis, LYKD, Benri, Bee Beauty, Eklips) are described on its official site as manufactured through partnerships, i.e. contract-manufactured rather than produced in an owned factory (gratis.com).
- Contact
- Via retailer's own site; parent-group contact at boynergrup.com/en/about-us
- Analyst view
- Gratis is a large Turkish beauty drugstore chain, part of Boyner Group, with stores across all 81 Turkish provinces plus DTC e-commerce and apps. Rather than a single brand, it is a multi-brand retailer that also develops exclusive store-brand lines (Beaulis, LYKD, Benri, Bee Beauty, Eklips) made through external manufacturing partnerships, not an owned factory. Similarweb shows strong reach for a domestic retailer - about 6M monthly visits, a #1 local beauty-category rank, mostly from Turkey.
- Partnership angles
- Existing private-label lines already rely on contract manufacturing, implying an established process for vetting outside production partners · National retail scale (81 provinces) means any private-label supplier must support large, consistent-quality volumes · As a multi-brand retailer, its own priority is assortment and exclusive-line development rather than manufacturing capacity for itself.
Turkey · Istanbul · Aromatherapy, skincare, body/hair care, natural perfume, home care
Homemade Aromaterapi Site ↗
- 18KMonthly visits · 2026-08
- #1,100,519Global rank
- #145 (Beauty and Cosmetics, Turkey)Category rank
- 64.93%Bounce
- 3.92Pages/visit
- 00:00:34Duration
Top regions:Turkey 96.32% · United States 3.68% · Top source:Organic search 42.57%
Istanbul lifestyle brand and aromatherapy pioneer developing personal-care and sensory products from essential/fixed oils; also runs its own aromatherapy training academy.
- Parent
- Independent · Founded 2012 (Aslı Bilgin)
- Revenue
- not disclosed
- Channels
- DTC site · own physical stores ('Dükkanlarımız') · hospitality/corporate project partnerships (hotels, spas, restaurants)
- Manufacturing
- In-house · Made in Turkey — The brand's Hakkımızda page states all products are prepared at its own GMP- and ISO 9001-certified production facility in Istanbul's İcadiye district (brand site).
- Contact
- https://www.homemadearomaterapi.com
- Leaders
- Aslı Bilgin, Founder
- Analyst view
- Homemade Aromaterapi is a Turkish aromatherapy and natural-cosmetics brand founded 2012 by Aslı San Bilgin, manufacturing its own perfumes, skincare and home-fragrance products at a GMP/ISO-certified Istanbul facility. It sells via its own site, physical stores, and hospitality/corporate projects; traffic is almost entirely domestic (96%). Positioning is prestige-leaning, built on founder-led botanical expertise.
- Partnership angles
- Already manufactures in-house in Istanbul, so partnership interest would likely center on ingredient sourcing or capacity expansion rather than outsourcing core production · Near-total domestic traffic concentration suggests the brand has not yet built export infrastructure, leaving room for market-entry or distribution partners · Founder-led, botanical-expertise branding means new ingredient partners would need to fit its natural/aromatherapy narrative.
Turkey · Istanbul, Turkey (not independently confirmed this session) · Color cosmetics (face, eyes, lips, nails) and facial skincare, including mineral and vegan-formula lines
Note Cosmetics Site ↗
- 7.1KMonthly visits · 2026-08
- #2,662,489Global rank
- #317 (Beauty and Cosmetics, Egypt)Category rank
- 47.82%Bounce
- 2.13Pages/visit
- 45sDuration
Top regions:United States 34.4% · Turkey 30.61% · United Kingdom 24.94% · Top source:Organic Search 36.26%
Turkish makeup brand with retail distribution reported across 20+ countries (including the US, Turkey, Russia, Spain, Saudi Arabia, Malaysia and Colombia), built around mineral, vegan and "New Era" formula series and direct consumer content (tutorials, reviews).
- Revenue
- not disclosed
- Channels
- DTC (country-specific e-commerce) · Amazon · Druni · Wildberries · regional distribution partners in 20+ countries (brand-reported)
- Manufacturing
- Not disclosed · Made in Turkey — Brand's About-Us page states Note Cosmetics was established in 2014 and says it is not affiliated with any other beauty company, but does not disclose manufacturing location or an in-house-versus-contract model; no independent source confirming ownership or production was found this session (notecosmetics.com).
- Contact
- hello@notecosmetics.com
- Analyst view
- Note Cosmetics is a color-cosmetics brand established 2014, marketed with a Paris-inspired identity, sold via country-specific e-commerce, Amazon, Druni, Wildberries and regional partners in 20+ countries. Similarweb shows a small base of about 7K monthly visits, split across the US, Turkey and the UK, with a reported month-over-month decline of roughly 74% - worth monitoring. The brand says it is not affiliated with any other beauty company but does not disclose manufacturing details.
- Partnership angles
- A sharp recent traffic decline suggests the brand may be reassessing its marketing or distribution mix, a context where supply-side flexibility could matter · Accessible-pricing, inclusivity-led positioning implies cost-conscious formulation and packaging choices · Manufacturing arrangement is not publicly disclosed from sources checked this session.
Turkey · Istanbul, Turkey · Color cosmetics and broader personal-care products (cologne, hair dye, shampoo) under the Pinkar umbrella
Pastel Site ↗
Current flagship consumer cosmetics brand of Turkish manufacturer Pinkar Kimya, sold via its own e-commerce (pastelshop.com) and positioned for global reach, with a dedicated export-news portal signaling an active international/export business.
- Parent
- Pinkar Kimya · Founded Parent Pinkar states over 85 years of company history; Pastel's own launch year as a standalone brand is not independently confirmed this session
- Revenue
- not disclosed
- Channels
- Pastelshop DTC e-commerce · international/export distribution via parent Pinkar Kimya
- Manufacturing
- In-house · Made in Turkey — Pastel is owned by Pinkar Kimya (Istanbul), which describes itself as both brand owner and manufacturer with an 85+ year history; Pinkar states its products are produced to ISO 9001:2015 and ISO 22716:2007 (GMP) standards, though no specific factory location beyond its Istanbul roots was named (pinkar.com).
- Contact
- Consumer e-commerce at pastelshop.com; export inquiries via exportnews.pinkar.com; parent corporate site pinkar.com; careers via kariyer.pinkar.com
- Analyst view
- Pastel is a Turkish makeup brand owned by Pinkar Kimya, an Istanbul-based cosmetics company with a self-described 85+ year history spanning cologne, baby powder, hair dyes, skincare and shampoo. Pinkar describes itself as both brand owner and manufacturer, producing to ISO 9001:2015 and ISO 22716:2007 (GMP) standards. Similarweb returned no usable traffic data for pastelcosmetics.com (redirects to Pinkar's site) this session. Pastel sells via its own e-commerce and Pinkar's export distribution.
- Partnership angles
- A long-established in-house manufacturer-and-brand-owner model suggests limited need for finished-product OEM but possible interest in new active ingredients · GMP/ISO-certified production implies any ingredient supplier would need equivalent documentation · A broad historical category range, from toiletries to color cosmetics, suggests openness to cross-category formulation ideas.
Turkey · Ümraniye, Istanbul, Turkey · Skincare (serums, cleansers, sunscreens, treatments) and hair/body care
The Purest Solutions Site ↗
- 147.7KMonthly visits · 2026-08
- #286,502Global rank
- #44 (Beauty and Cosmetics, Turkey)Category rank
- 54.78%Bounce
- 2.65Pages/visit
- 1m 5sDuration
Top regions:Turkey 86.26% · United States 2.89% · Russia 2.4% · Top source:Organic Search 38.63%
Turkish "clean beauty" skincare brand positioned on paraben-free, alcohol-free, cruelty-free and vegan formulations, sold via its own e-commerce with skin-type/concern-based product navigation and educational content.
- Parent
- Evly Pharma Kozmetik San. ve Tic. A.Ş. · Founded not independently verified this session
- Revenue
- not disclosed
- Channels
- DTC site · physical stores (Magazalar) · pharmacy dealer network · exports to 30+ countries (brand-reported)
- Manufacturing
- In-house · Made in Turkey — Company (Evly Pharma Kozmetik, Istanbul) About page refers to 'Fabrikamiz' (our factory), a GMP-compliant modern production facility, and cites clinical testing at Yeditepe University's SkinLab; founded 2020 by siblings Alim Ozan and Hazal Evliyaoglu (thepurestsolutions.com).
- Contact
- hello@thepurestsolutions.com; phone 0850 241 8390 (call center Mon–Fri, 9:00 AM–5:00 PM)
- Analyst view
- The Purest Solutions is a Turkish free-from skincare/haircare brand founded 2020 by siblings Alim Ozan and Hazal Evliyaoglu under Evly Pharma Kozmetik, with offices in Turkey, the US and Germany, exporting to 30+ countries. It describes its own GMP factory and cites clinical testing at Yeditepe University's SkinLab, positioning around science-backed, free-from formulas. Similarweb shows about 148K monthly visits, mostly Turkey, organic search the top channel; prices run roughly 280-380 TL.
- Partnership angles
- An in-house factory and university clinical-testing ties suggest the brand values documented, testable efficacy claims in any ingredient it sources · Rapid international office expansion (Turkey/US/Germany) implies growing need for multi-market regulatory registration support · Free-from, clean-formulation positioning requires suppliers able to document allergen- and irritant-free ingredient profiles.
Turkey · Vegan hair care and body care
Urban Care Site ↗
- 8.3KMonthly visits · 2026-08
- 43.63%Bounce
- 3.01Pages/visit
- 00:00:49Duration
Top regions:Turkey 100% · Top source:Organic search 55.01%
Turkish 100%-vegan hair- and body-care brand (shampoos, masks, body lotions/peels), sold direct via e-commerce and retail points across Turkey.
- Parent
- Independent · Founded 2013 (Selen Yorgun Tavit)
- Revenue
- not disclosed
- Channels
- DTC site · physical sales points ('Satış Noktalarımız', specific retail partners not named on-site)
- Manufacturing
- Not disclosed — The site's FAQ page covers only ordering and shipping questions, with no manufacturing, ownership or parent-company statement found on accessible pages; no Turkish Wikipedia article exists for the brand (brand FAQ page; Wikipedia).
- Contact
- https://www.urbancare.com.tr/pages/i%CC%87letisim
- Leaders
- Selen Yorgun Tavit, Founder
- Analyst view
- Urban Care is a Turkish hair- and personal-care brand selling shampoos, serums and treatment sets at mass-market prices through its own site and unnamed physical sales points. Traffic is essentially all domestic (Turkey), and the brand showed a reported month-over-month traffic decline at the time of this check. Public pages disclose no manufacturing location, parent company, or ownership structure, and no independent Wikipedia coverage exists. Its footprint remains purely domestic so far.
- Partnership angles
- Mass-market haircare pricing suggests cost efficiency and high-volume production are likely priorities in any manufacturing relationship · Purely domestic Turkish traffic and distribution suggest the brand has not yet pursued export markets, leaving that as an open growth avenue · No public manufacturing disclosure makes its current supply-chain setup, and its openness to new partners, unclear without direct contact.