ouai Curl Shampoo

Ingredients overview

Label order. Colour is our internal rating: green routine, yellow restricted or worth a look, red prohibited or high-risk, grey not yet decoded.

Ingredients are listed in label order; the order reflects the label only, not exact concentrations.

1. Water
2. Sodium Cocoyl Isethionate
3. Disodium Laureth Sulfosuccinate
4. Sodium Lauryl Sulfoacetate
5. Cocamide Mea
6. Cocamidopropyl Hydroxysultaine
7. Sodium Lauroyl Sarcosinate
8. Peg-7 Glyceryl Cocoate
9. Acrylates Copolymer
10. Glycerin
11. Oryza Sativa Bran Oil
12. Cocos Nucifera Water
13. Panthenol
14. Phyllostachis Bambusoides Juice
15. Tamarindus Indica Seed Gum
16. Daucus Carota Sativa Root Extract
17. Hydrolyzed Hibiscus Esculentus Extract
18. Jasminum Officinale Flower Extract
19. Nasturtium Officinale Extract
20. Helianthus Annuus Seed Extract
21. Zingiber Officinale Root Extract
22. Moringa Oleifera Seed Extract
23. Hydrolyzed Linseed Extract
24. Pisum Sativum Extract
25. Cynara Scolymus Leaf Extract
26. Amaranthus Caudatus Seed Extract
27. Alanine
28. Arginine
29. Glycine
30. Histidine
31. Isoleucine
32. Phenylalanine
33. Proline
34. Serine
35. Threonine
36. Valine
37. Aspartic Acid
38. Laurdimonium Hydroxypropyl Hydrolyzed Keratin
39. Hydrolyzed Rice Protein
40. Hydrolyzed Corn Protein
41. Hydrolyzed Yeast Protein
42. Rice Oil Glycereth-8 Esters
43. Jojoba Oil Glycereth-8 Esters
44. Coconut Oil Glycereth-8 Esters
45. Ethylhexylglycerin
46. Propanediol
47. Dimethicone
48. Amodimethicone
49. Cyclopentasiloxane
50. Dimethiconol
51. Divinyldimethicone/Dimethicone Copolymer
52. Decyl Glucoside
53. Lauryl Glucoside
54. Polyglyceryl-3 Laurate
55. Glycol Distearate
56. Parfum
57. Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol
58. Cystine Bis-Pg-Propyl Silanetriol
59. Sodium Pca
60. Pca
61. Polyquaternium-51
62. Polyquaternium-7
63. Diisostearyl Malate
64. Laureth-23
65. Laureth-4
66. Trideceth-12
67. C12-13 Pareth-23
68. C12-13 Pareth-3
69. Cetrimonium Chloride
70. Polysilicone-15
71. Leuconostoc/Radish Root Ferment Filtrate
72. Sodium Lactate
73. Pentylene Glycol
74. Guar Hydroxypropyltrimonium Chloride
75. Disodium Edta
76. Citric Acid
77. Potassium Hydroxide
78. Disteareth-75 Ipdi
79. Bht
80. Phenoxyethanol
81. Chlorphenesin
82. Potassium Sorbate
83. Sodium Benzoate
84. Benzyl Alcohol
85. Benzyl Salicylate
86. Hexyl Cinnamal

Highlights

Free of parabensFree of mineral oilFree of formaldehyde releasersContains sulfatesContains PEGContains fragranceContains EU-26 allergensContains essential oilsContains siliconesContains alcohol

Formulation view Gentle curl shampoo blending isethionates with amino acid surfactants, enriched with rice bran oil and botanicals. Factory note: Complex surfactant mix requires precise pH adjustment for mildness while balancing cleansing power with moisture retention for curl definition. Suitable for sensitive scalps.

Key ingredients

ANTIPLAQUE

Water

CLEANSING

Sodium Cocoyl IsethionateDisodium Laureth SulfosuccinateSodium Lauryl Sulfoacetate

SURFACTANT - FOAM BOOSTING

Cocamide Mea

ANTISTATIC

Cocamidopropyl HydroxysultaineSodium Lauroyl Sarcosinate

SURFACTANT - EMULSIFYING

Peg-7 Glyceryl Cocoate

Other ingredients

Acrylates CopolymerGlycerinOryza Sativa Bran OilCocos Nucifera WaterPanthenolPhyllostachis Bambusoides JuiceTamarindus Indica Seed GumDaucus Carota Sativa Root ExtractHydrolyzed Hibiscus Esculentus ExtractJasminum Officinale Flower ExtractNasturtium Officinale ExtractHelianthus Annuus Seed ExtractZingiber Officinale Root ExtractMoringa Oleifera Seed ExtractHydrolyzed Linseed ExtractPisum Sativum ExtractCynara Scolymus Leaf ExtractAmaranthus Caudatus Seed ExtractAlanineArginineGlycineHistidineIsoleucinePhenylalanineProlineSerineThreonineValineAspartic AcidLaurdimonium Hydroxypropyl Hydrolyzed KeratinHydrolyzed Rice ProteinHydrolyzed Corn ProteinHydrolyzed Yeast ProteinRice Oil Glycereth-8 EstersJojoba Oil Glycereth-8 EstersCoconut Oil Glycereth-8 EstersEthylhexylglycerinPropanediolDimethiconeAmodimethiconeCyclopentasiloxaneDimethiconolDivinyldimethicone/Dimethicone CopolymerDecyl GlucosideLauryl GlucosidePolyglyceryl-3 LaurateGlycol DistearateParfumHydrolyzed Vegetable Protein Pg-Propyl SilanetriolCystine Bis-Pg-Propyl SilanetriolSodium PcaPcaPolyquaternium-51Polyquaternium-7Diisostearyl MalateLaureth-23Laureth-4Trideceth-12C12-13 Pareth-23C12-13 Pareth-3Cetrimonium ChloridePolysilicone-15Leuconostoc/Radish Root Ferment FiltrateSodium LactatePentylene GlycolGuar Hydroxypropyltrimonium ChlorideDisodium EdtaCitric AcidPotassium HydroxideDisteareth-75 IpdiBhtPhenoxyethanolChlorphenesinPotassium SorbateSodium BenzoateBenzyl AlcoholBenzyl SalicylateHexyl Cinnamal

Skim through

Ingredients explained

Water

Primary solvent and base; requires preservative system to prevent microbial growth

Sodium Cocoyl Isethionate

Mild cleanser with rich lather and low irritation; hygroscopic, requires moisture-resistant packaging

Disodium Laureth Sulfosuccinate

Mild anionic surfactant, boosts foam/cleaning; low irritancy, common in wash formulations

Sodium Lauryl Sulfoacetate

Milder synthetic surfactant with good foam; lower irritation than SLS but still needs buffering; suitable for sensitive cleansers

Cocamide Mea

Foam booster and thickener for cleansing products; 1-3%, check compatibility with anionic surfactants

Cocamidopropyl Hydroxysultaine

Mild amino acid amphoteric surfactant for cleansing and foam boosting; low irritation, biodegradable

Sodium Lauroyl Sarcosinate

Mild anionic surfactant for cleansing and emulsification; 1-5%, suitable for sensitive skin

Peg-7 Glyceryl Cocoate

PEG-modified nonionic surfactant for emulsification and cleansing; contains PEG, monitor dioxane, low comedogenicity.

Acrylates Copolymer

Acrylate synthetic polymer for film forming and antistatic; breathable film, control dosage carefully

Glycerin

Workhorse humectant at 3–10%; tacky at high levels, pair with occlusives

Oryza Sativa Bran Oil

Rice bran oil rich in oryzanol and linoleic acid for conditioning; moderate comedogenic rating, mind oxidative stability.

Cocos Nucifera Water

Coconut water/base; acts as solvent and fragrance component, contains sugars requiring preservatives.

Panthenol

Panthenol (vitamin B5) at 1–5%; moisturizing and reparative, supports barrier recovery

Phyllostachis Bambusoides Juice

Bamboo juice, natural humectant; contains polyphenols, check preservative stability.

Tamarindus Indica Seed Gum

Tamarind gum for emulsification & thickening; tacky at high levels

Daucus Carota Sativa Root Extract

Carrot root extract with carotenoids; skin conditioning, low photosensitivity, may stain.

Hydrolyzed Hibiscus Esculentus Extract

Hydrolyzed mucilage proteins acting as a gentle skin conditioner and humectant.

Jasminum Officinale Flower Extract

Jasmine flower extract for fragrance and conditioning; contains allergens, restricted in leave-on products under EU regulations, label required.

Nasturtium Officinale Extract

Watercress extract, antioxidant and conditioning; 1–2% typical, fragrance allergens

Helianthus Annuus Seed Extract

Sunflower seed extract; flavonoids and oleic acid, 0.5–5%; antioxidant repair, match phase, low allergenicity

Zingiber Officinale Root Extract

Root extract for scent and toning; may irritate compromised skin.

Moringa Oleifera Seed Extract

Moringa seed extract rich in antioxidants for skin conditioning; natural extract, watch batch consistency

Hydrolyzed Linseed Extract

Hydrolyzed flaxseed extract rich in omega fatty acids; low MW, light feel, monitor oxidative stability

Pisum Sativum Extract

Pea extract, protein/antioxidant; skin protecting/conditioning, water-soluble, watch stability in acidic/enzymatic systems.

Cynara Scolymus Leaf Extract

Artichoke leaf extract for skin conditioning; often in botanical blends.

Amaranthus Caudatus Seed Extract

Amaranthus caudatus seed extract, skin conditioner; plant extract, focus on extract concentration and allergen screening.

Alanine

Amino acid for antistatic and conditioning; low irritation, slight salty taste at high levels

Arginine

Arginine for moisturizing/conditioning; amino acid, high biocompatibility, often used in blends.

Glycine

Humectant amino acid, 1–3%; small molecule, low irritation.

Histidine

Amino acid humectant and antistatic agent; pH-dependent behavior, consider buffering in formulation.

Isoleucine

Amino acid for hair and skin conditioning and antistatic purposes; often blended; check taste if high.

Phenylalanine

Amino acid for hair and skin conditioning; usually part of a blend, no significant standalone efficacy data

Proline

Proline, amino-acid humectant; boosts stratum corneum hydration, stable at pH 4-5.

Serine

Humectant amino acid, 1–3%; high water solubility, compatible with sensitive skin.

Threonine

Threonine, essential amino acid for hair/skin; blended with other AAs for balance.

Valine

Amino acid humectant, common in amino acid cleansers and sprays; mild, suitable for all skin types

Aspartic Acid

Amino acid humectant and conditioner, common in rinse-off products; low levels mild, high levels may shift pH

Laurdimonium Hydroxypropyl Hydrolyzed Keratin

Cationic conditioner with hydrolyzed keratin for antistatic and smoothing; typically used in leave-on hair/skin care.

Hydrolyzed Rice Protein

Rice protein; water-soluble small MM; antistatic, humectant, gloss for hair, no pub data

Hydrolyzed Corn Protein

Hydrolysed corn protein conditioner at 1–10%; small peptides, prone to browning, chelators recommended

Hydrolyzed Yeast Protein

Hydrolyzed protein for moisture, anti-static, and barrier repair.

Rice Oil Glycereth-8 Esters

Rice oil glycereth-8 esters, mild cleanser and emulsifier; very low comedogenicity for oily/sensitive skin.

Jojoba Oil Glycereth-8 Esters

Not decoded yet

Coconut Oil Glycereth-8 Esters

Not decoded yet

Ethylhexylglycerin

Mild conditioner and preservative booster at 0.5–1%; reduces preservative load, smooth feel

Propanediol

Polyol solvent at 1–5%; light feel, aids solubilization, propylene glycol alternative

Dimethicone

Silicone occlusive at 1–5%; provides smooth feel, non-penetrating, suitable for sensitive skin

Amodimethicone

Amino silicone for hair conditioning/antistatic; cationic, conflicts with anionic surfactants

Cyclopentasiloxane

Cyclopentasiloxane for emollient/solvent; volatile silicone, smooth feel, check VOC regulations.

Dimethiconol

Dimethiconol; silicone emollient providing silky feel and reducing friction; moderate comedogenicity, avoid excess.

Divinyldimethicone/Dimethicone Copolymer

Silicone copolymer for slip and film; occlusive with smooth texture

Decyl Glucoside

Mild alkyl glucoside, biodegradable; foam stabilizer, thickens with fatty alcohols, low allergenicity.

Lauryl Glucoside

Mild nonionic surfactant for cleansing; 1-5%, suitable for sensitive skin

Polyglyceryl-3 Laurate

Mild plant-based nonionic emulsifier for creams, lotions, and makeup removers.

Glycol Distearate

Glycol distearate for thickening and emulsification; non-ionic, improves viscosity

Parfum

Fragrance for scent; may contain allergens, caution for sensitive skin, full labeling required.

Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol

Silane-modified polymer for smoothness and wet combing; pair with cationic conditioning agents

Cystine Bis-Pg-Propyl Silanetriol

Cysteine-modified silanetriol offering smoothing and conditioning for skin and hair.

Sodium Pca

Sodium PCA, NMF component, 1-10% humectant; salty/tacky at high levels.

Pca

Proline carboxylic acid, NMF component; humectant, generally low irritation but may sensitise.

Polyquaternium-51

Not decoded yet

Polyquaternium-7

Not decoded yet

Diisostearyl Malate

Diisostearyl malate; lightweight emollient and emulsifier; non-greasy feel, biodegradable, used in premium systems.

Laureth-23

Not decoded yet

Laureth-4

Not decoded yet

Trideceth-12

Not decoded yet

C12-13 Pareth-23

Not decoded yet

C12-13 Pareth-3

Not decoded yet

Cetrimonium Chloride

Cationic surfactant/preservative for conditioning; irritating at high levels, restricted use

Polysilicone-15

Not decoded yet

Leuconostoc/Radish Root Ferment Filtrate

Bio-fermented filtrate for antimicrobial and anti-dandruff effects; assess individual variability, avoid in known allergy.

Sodium Lactate

Sodium lactate for moisturizing and exfoliation; pH buffering agent

Pentylene Glycol

Polyol humectant at 1-3%; low irritancy, suitable for sensitive skin

Guar Hydroxypropyltrimonium Chloride

Cationic guar derivative for antistatic, film-forming, viscosity control; common in hair/skin conditioning

Disodium Edta

Chelating agent at 0.05–0.5%; sequesters metal ions for stability, boosts preservative efficacy

Citric Acid

Buffer and chelator at 0.1–2%; adjusts pH, may irritate sensitive skin at low pH

Potassium Hydroxide

Strong alkali pH adjuster, trace usage (<0.1%); corrosive, must be neutralized.

Disteareth-75 Ipdi

Non-ionic thickener; for clear systems, preserves clarity.

Bht

Lipophilic antioxidant at 0.01-0.05%; ineffective with acidic systems, label-sensitive, check regulatory limits as preservative alternative.

Phenoxyethanol

Broad-spectrum preservative at ≤1%; may irritate sensitive eye areas, often paired with ethylhexylglycerin

Chlorphenesin

Phenolic antimicrobial; strict EU limits apply, potential allergen, careful dosing required for leave-on products.

Potassium Sorbate

Preservative effective below pH 6; combinable with sodium benzoate

Sodium Benzoate

Preservative booster, effective below pH 4.5; combinable with sorbates

Benzyl Alcohol

Mild preservative/solvent at 0.5-1.0%; EU allergen (labeling required), irritation risk if concentrated, avoid in infant/highly sensitive skin.

Benzyl Salicylate

UV absorber/light stabilizer, restricted in EU; potential sensitizer, risk assessment needed.

Hexyl Cinnamal

Common fragrance component (jasmine/vanilla note); listed EU allergen, requires labeling at >10ppm (leave-on).

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