Market · buyers
Global cosmetic brand target list · 735
Third-party view of each brand: monthly site visits and ranks, parent and listing, public revenue and funding, channels and price tier, in-house vs contract manufacturing (with evidence), public corporate contacts and leaders, analyst-style read and partnership angles.
Public facts only: revenue with year and source, never estimated; traffic from Similarweb public pages (month shown); manufacturing model backed by official or press wording. Enrichment done for 735 brands, 465 with Similarweb monthly visits; the rest are small sites whose figure Similarweb does not show, never estimated. Manufacturing model only from official sites, Wikipedia or legally required manufacturer disclosures; otherwise marked not disclosed.
Taiwan · Tainan, Taiwan · Sheet masks / mass skincare
My Beauty Diary (我的美丽日记) Site ↗
Taiwan's pioneering affordable sheet-mask brand, expanded into 15+ overseas markets (Japan, Korea, US, Canada, Southeast Asia); sold via Tmall/cross-border e-commerce into mainland China.
- Parent
- President Pharmaceutical Corp., a subsidiary of Uni-President Enterprises Corporation (統一企業) · private subsidiary; parent Uni-President Enterprises listed 1216.TW (Taiwan Stock Exchange) · Founded 2004
- Revenue
- Not disclosed at brand level; reported only within parent Uni-President Enterprises' consolidated results (1216.TW filings)
- Channels
- Cross-border e-commerce (Tmall Hong Kong, JD.hk, Kaola, Xiaohongshu) · sold in ~15 markets across Asia plus Europe/Americas/Oceania
- Manufacturing
- In-house · Made in Taiwan — Site describes production at a '台灣GMP優良製造及國際ISO22716認證工廠' (Taiwan GMP/ISO22716-certified factory) without naming an external manufacturer; site copyright is held by 統一藥品股份有限公司 (Uni-President Pharmaceutical) (brand about/shop pages).
- Contact
- Corporate contact via President Pharmaceutical Corp. / Uni-President Enterprises Corporation; consumer service via beautydiary.com.tw
- Analyst view
- My Beauty Diary (我的美丽日记) is a Taiwanese sheet-mask pioneer founded in 2004, affiliated with Uni-President Pharmaceutical and operating a GMP/ISO22716-certified Taiwan factory with cleanroom production. Distribution spans roughly 15 markets across Asia plus Europe, the Americas and Oceania, increasingly via cross-border platforms like Tmall Hong Kong and Xiaohongshu. Its mass-market mask heritage now faces competition from newer K-beauty/C-beauty entrants.
- Partnership angles
- Own GMP/ISO22716 mask factory in Taiwan suggests capacity for additional contract production if utilisation allows · Heavy reliance on cross-border e-commerce into China/Hong Kong implies need for platform-compliant ingredient documentation and rapid SKU refresh · Legacy mass-market mask positioning may need new actives or formats to compete with newer entrants.