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Hello hello naturally whitening fluoride toothpaste

Hello Hello hello naturally whitening fluoride toothpaste lists 17 ingredients on its label, 17 decoded. See what each one does, its irritancy and comedogenic tendency, and its status in national inventories.

Ingredients overview

Label order. Colour is our internal rating: green routine, yellow restricted or worth a look, red prohibited or high-risk, grey not yet decoded.

Ingredients are listed in label order; the order reflects the label only, not exact concentrations.

  1. Sodium Monofluorophosphate
  2. Glycerin
  3. Water
  4. Hydrated Silica
  5. Calcium Carbonate
  6. Sorbitol
  7. Erythritol
  8. Xylitol
  9. Flavor
  10. Xanthan Gum
  11. Sodium Bicarbonate
  12. Potassium Citrate
  13. Sodium Cocoyl Glutamate
  14. Cocamidopropyl Betaine
  15. Cocos Nucifera Oil
  16. Rebaudioside A
  17. Melaleuca Alternifolia Leaf Oil

Highlights

Free of alcoholFree of parabensFree of siliconesFree of sulfatesFree of formaldehyde releasersContains mineral oilContains EU-26 allergensContains fragranceContains essential oils

Formulation view Whitening fluoride toothpaste with MFP. Hydrated silica and calcium carbonate abrade. Polyols hydrate; tea tree oil antibacterial. Mild surfactants. For whitening. Factory note: dual abrasives require pH matching.

Key ingredients

ANTIPLAQUE
Sodium MonofluorophosphateWater
DENATURANT
Glycerin
ABRASIVE
Hydrated SilicaCalcium Carbonate
HUMECTANT
SorbitolErythritol
ANTI-SEBORRHEIC
Xylitol

Other ingredients

FlavorXanthan GumSodium BicarbonatePotassium CitrateSodium Cocoyl GlutamateCocamidopropyl BetaineCocos Nucifera OilRebaudioside AMelaleuca Alternifolia Leaf Oil

Skim through

IngredientWhat it doesIrr. · Com.Rating
Sodium MonofluorophosphateANTIPLAQUE, ORAL CARE · 限制 III/270 · –Yellow
GlycerinDENATURANT, HAIR CONDITIONING, HUMECTANT, ORAL CARE, SKIN PROTECTING, SOLVENT, VISCOSITY CONTROLLING, PERFUMING, FRAGRANCE, SKIN CONDITIONING - HUMECTANT0 · 0Green
WaterANTIPLAQUE, SKIN CONDITIONING, SOLVENT0 · 0Green
Hydrated SilicaABRASIVE, ABSORBENT, ANTICAKING, BULKING, OPACIFYING, VISCOSITY CONTROLLING1 · 0Green
Calcium CarbonateABRASIVE, BUFFERING, BULKING, OPACIFYING, ORAL CARE · 限制 IV/1241 · 0Green
SorbitolHUMECTANT, FRAGRANCE, SKIN CONDITIONING, PERFUMING0 · 0Green
ErythritolHUMECTANT, MOISTURISING, SKIN CONDITIONING0 · –Green
XylitolANTI-SEBORRHEIC, DEODORANT, HUMECTANT, FLAVOURING, SKIN CONDITIONING - HUMECTANT0 · 0Green
Flavor香精—Yellow
Xanthan GumBINDING, SURFACTANT - EMULSIFYING, EMULSION STABILISING, GEL FORMING, SKIN CONDITIONING, SURFACTANT - CLEANSING, VISCOSITY CONTROLLING0 · 0Green
Sodium BicarbonateABRASIVE, BUFFERING, DEODORANT, ORAL CARE, SKIN PROTECTING1 · 0Green
Potassium CitrateBUFFERING, CHELATING0 · 0Green
Sodium Cocoyl GlutamateCLEANSING, SURFACTANT - CLEANSING1 · 0Green
Cocamidopropyl BetaineANTISTATIC, CLEANSING, SURFACTANT - FOAM BOOSTING, HAIR CONDITIONING, SURFACTANT - CLEANSING, VISCOSITY CONTROLLING, SKIN CONDITIONING - MISCELLANEOUS0 · 0Green
Cocos Nucifera OilHAIR CONDITIONING, FRAGRANCE, SKIN CONDITIONING, PERFUMING0 · 4Green
Rebaudioside ASKIN CONDITIONING0 · 0Green
Melaleuca Alternifolia Leaf OilANTIOXIDANT, FRAGRANCE, SKIN PROTECTING, PERFUMING, SKIN CONDITIONING - MISCELLANEOUS2 · 0Green

Ingredients explained

Sodium Monofluorophosphate
Antiplaque/caries agent in oral care; fluoride source restricted to oral products.
Glycerin
Workhorse humectant at 3–10%; tacky at high levels, pair with occlusives
Water
Primary solvent and base; requires preservative system to prevent microbial growth
Hydrated Silica
Inorganic abrasive and oil absorbent; prone to settling, needs dispersant, high levels increase exfoliation
Calcium Carbonate
Mineral particle used as abrasive or white filler; particle size dictates feel, control pH for oral use
Sorbitol
Polyol humectant with strong hygroscopy; tacky at high levels, pair with occlusives; also a solvent or adjuster.
Erythritol
Polyol humectant with light feel; high hygroscopy, watch in dry climates.
Xylitol
Polyol humectant, sweet taste; water-soluble, high hygroscopy, excess draws moisture.
Flavor
Food-grade flavoring; verify cosmetic compliance and allergen content if used in skincare.
Xanthan Gum
Natural thickener at 0.1–1%; provides gel texture, pH-stable, requires full hydration
Sodium Bicarbonate
Sodium bicarbonate; buffer and deodorant; alkaline at high pH, potential irritation, control dosage
Potassium Citrate
Buffer and chelator; adjusts pH and stabilizes formulation, non-irritating, food-grade common.
Sodium Cocoyl Glutamate
Amino acid surfactant, gentle cleansing; rich foam, may sting eyes, good compatibility.
Cocamidopropyl Betaine
Cocamidopropyl betaine; zwitterionic co-surfactant reducing irritation and boosting foam, common in mild cleansers.
Cocos Nucifera Oil
Occlusive moisturizing oil at 1–10%; highly comedogenic, use with caution for oily skin.
Rebaudioside A
Sweet glycoside moisturizer, natural origin; improves skin feel, reduces sugar alcohol usage in formulations
Melaleuca Alternifolia Leaf Oil
Tea tree oil, antibacterial and sebum regulating; highly sensitizing at concentrate level, dilute; avoid on broken skin.

Source: full ingredient list published on the product label, collected 2026-09-17. Ratings are our internal reading, not a regulatory conclusion.

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