shiseido Purifying Mask
shiseido Shiseido Purifying Mask lists 27 ingredients on its label, 26 decoded. See what each one does, its irritancy and comedogenic tendency, and its status in national inventories.
Ingredients overview
Label order. Colour is our internal rating: green routine, yellow restricted or worth a look, red prohibited or high-risk, grey not yet decoded.
Ingredients are listed in label order; the order reflects the label only, not exact concentrations.
- Water
- Glycerin
- Kaolin
- Alcohol Denat.
- Butylene Glycol
- Talc
- Dipropylene Glycol
- Zinc Oxide
- Bentonite
- Titanium Dioxide
- Glyceryl Stearate Se
- Stearyl Alcohol
- Behenyl Alcohol
- Peg-5 Glyceryl Stearate
- Triethylhexanoin
- Xylitol
- Phenoxyethanol
- Xanthan Gum
- Trisodium Hedta
- Fragrance
- Tanakura Clay
- Aluminum Hydroxide
- Iron Oxides
- Isostearic Acid
- Lauryl Betaine
- Eucalyptus Globulus Leaf Oil
- Sodium Benzoate
Highlights
Free of parabensFree of siliconesFree of sulfatesFree of mineral oilFree of formaldehyde releasersContains alcoholContains PEGContains fragranceContains EU-26 allergensContains essential oils
Formulation view Kaolin and bentonite for oil absorption, titanium dioxide for physical coverage, and alcohol for a refreshing feel. Suitable for oily skin cleansing. Factory observation: mineral particle size must be strictly screened to prevent sedimentation; alcohol concentration balances volatility and dryness.
Key ingredients
- ANTIPLAQUE
- Water
- DENATURANT
- Glycerin
- ABRASIVE
- KaolinTalc
- 溶剂
- Alcohol Denat.
- HUMECTANT
- Butylene Glycol
- FRAGRANCE
- Dipropylene Glycol
- ANTIMICROBIAL
- Zinc Oxide
Other ingredients
BentoniteTitanium DioxideGlyceryl Stearate SeStearyl AlcoholBehenyl AlcoholPeg-5 Glyceryl StearateTriethylhexanoinXylitolPhenoxyethanolXanthan GumTrisodium HedtaFragranceTanakura ClayAluminum HydroxideIron OxidesIsostearic AcidLauryl BetaineEucalyptus Globulus Leaf OilSodium Benzoate
Skim through
| Ingredient | What it does | Irr. · Com. | Rating |
|---|---|---|---|
| Water | ANTIPLAQUE, SKIN CONDITIONING, SOLVENT | 0 · 0 | Green |
| Glycerin | DENATURANT, HAIR CONDITIONING, HUMECTANT, ORAL CARE, SKIN PROTECTING, SOLVENT, VISCOSITY CONTROLLING, PERFUMING, FRAGRANCE, SKIN CONDITIONING - HUMECTANT | 0 · 0 | Green |
| Kaolin | ABRASIVE, ABSORBENT, ANTICAKING, BULKING, COLORANT, OPACIFYING · 限制 IV/119 | 0 · 0 | Green |
| Alcohol Denat. | 溶剂,皮肤调理剂 | 1 · 0 | Yellow |
| Butylene Glycol | HUMECTANT, FRAGRANCE, SKIN CONDITIONING, SOLVENT, VISCOSITY CONTROLLING | 0 · 0 | Green |
| Talc | ABRASIVE, ABSORBENT, ANTICAKING, BULKING, OPACIFYING, SKIN PROTECTING, SLIP MODIFIER · 限制 III/59 | 0 · – | Yellow |
| Dipropylene Glycol | FRAGRANCE, SOLVENT, VISCOSITY CONTROLLING, PERFUMING | 0 · 0 | Green |
| Zinc Oxide | ANTIMICROBIAL, BULKING, COLORANT, ORAL CARE, SKIN PROTECTING, LIGHT STABILIZER, UV ABSORBER, UV FILTER · 限制 IV/144 VI/30 VI/30a | 0 · – | Yellow |
| Bentonite | ABSORBENT, BULKING, EMULSION STABILISING, VISCOSITY CONTROLLING · 限制 IV/119 | 0 · 0 | Green |
| Titanium Dioxide | UV FILTER · 附录 VI · 最高浓度 25%* *: In case of combined use of Titanium Dioxide and Titanium Dioxide (nano), the sum shall not exceed the limit given in column g (Maximum concentration in ready for use preparation) · 限制 <empty>; as a constituent of other substances, or in mixtures, in concentrations equal to, or greater than 0.1% by weight; Shall not be placed on the market, or used, as substance or in mixtures in concentrations equal to ot greater than 0.1% by weight; Shall not be used as propellant in aerosols for any use. Aerosols dispenser containing the substance as propellant shall not | 0 · 0 | Yellow |
| Glyceryl Stearate Se | SURFACTANT - EMULSIFYING | 0 · 1 | Green |
| Stearyl Alcohol | SKIN CONDITIONING - EMOLLIENT, SURFACTANT - EMULSIFYING, EMULSION STABILISING, SURFACTANT - FOAM BOOSTING, FRAGRANCE, OPACIFYING, REFATTING, SURFACTANT - CLEANSING, VISCOSITY CONTROLLING | 0 · 3 | Green |
| Behenyl Alcohol | BINDING, SKIN CONDITIONING - EMOLLIENT, EMULSION STABILISING, VISCOSITY CONTROLLING | 0 · 0 | Green |
| Peg-5 Glyceryl Stearate | SURFACTANT - EMULSIFYING, SURFACTANT - CLEANSING | 0 · 0 | Green |
| Triethylhexanoin | HAIR CONDITIONING, FRAGRANCE, SKIN CONDITIONING, PERFUMING | 0 · 0 | Green |
| Xylitol | ANTI-SEBORRHEIC, DEODORANT, HUMECTANT, FLAVOURING, SKIN CONDITIONING - HUMECTANT | 0 · 0 | Green |
| Phenoxyethanol | ANTIMICROBIAL, PRESERVATIVE · 限制 V/29 | 1 · 0 | Yellow |
| Xanthan Gum | BINDING, SURFACTANT - EMULSIFYING, EMULSION STABILISING, GEL FORMING, SKIN CONDITIONING, SURFACTANT - CLEANSING, VISCOSITY CONTROLLING | 0 · 0 | Green |
| Trisodium Hedta | CHELATING | 0 · 0 | Green |
| Fragrance | 矫味剂,增香剂 | — | Yellow |
| Tanakura Clay | Not decoded yet | — | — |
| Aluminum Hydroxide | SKIN CONDITIONING - EMOLLIENT, HUMECTANT, OPACIFYING, SKIN PROTECTING, VISCOSITY CONTROLLING | 0 · 0 | Green |
| Iron Oxides | 着色剂 | 0 · 0 | Green |
| Isostearic Acid | BINDING, CLEANSING, SURFACTANT - EMULSIFYING, SURFACTANT - CLEANSING | 0 · 2 | Green |
| Lauryl Betaine | ANTISTATIC, CLEANSING, HAIR CONDITIONING, SKIN CONDITIONING, SURFACTANT - CLEANSING | 1 · 1 | Green |
| Eucalyptus Globulus Leaf Oil | SKIN CONDITIONING, PERFUMING · 限制 III/355 | 3 · – | Green |
| Sodium Benzoate | ANTICORROSIVE, FRAGRANCE, PRESERVATIVE · 限制 V/1 | 0 · – | Yellow |
Ingredients explained
- Water
- Primary solvent and base; requires preservative system to prevent microbial growth
- Glycerin
- Workhorse humectant at 3–10%; tacky at high levels, pair with occlusives
- Kaolin
- Kaolin absorbent and bulk for powders/masks; check for heavy metals and comply with EU colorant limits IV/119
- Alcohol Denat.
- Denatured ethanol; solvent, penetration enhancer, and quick-dry agent; high % may compromise barrier in dry skin.
- Butylene Glycol
- Polyol humectant and solvent at 1–5%; aids solubilization, light feel
- Talc
- Inorganic mineral powder for texture and oil absorption; must be asbestos-free; fineness affects skin feel and safety, avoid inhalation.
- Dipropylene Glycol
- Solvent for essential oils; better humectancy than PEG
- Zinc Oxide
- Physical UV filter, 30% max in EU; oily at high levels, pair with oils for feel.
- Bentonite
- Natural clay for oil absorption in masks or thickening; no allergenicity, ensure high purity batches
- Titanium Dioxide
- Physical UV filter and colorant up to 25%; nano form requires attention
- Glyceryl Stearate Se
- Emulsifier at 1–3%; oil-phase ingredient, easy emulsification, low sensitization.
- Stearyl Alcohol
- Stearic alcohol; fatty alcohol for emulsion thickening/structure, often blended with soaps, moderate comedogenicity.
- Behenyl Alcohol
- Fat alcohol emulsifier/thickener at 1-3%; low comedogenic risk, check solubility in strong acid/base systems, add antioxidants.
- Peg-5 Glyceryl Stearate
- Non-ionic emulsifier for O/W systems; contains PEG, check compatibility with ionic surfactants
- Triethylhexanoin
- Light ester for non-greasy feel and fragrance; low allergenicity, high levels can act as solvent
- Xylitol
- Polyol humectant, sweet taste; water-soluble, high hygroscopy, excess draws moisture.
- Phenoxyethanol
- Broad-spectrum preservative at ≤1%; may irritate sensitive eye areas, often paired with ethylhexylglycerin
- Xanthan Gum
- Natural thickener at 0.1–1%; provides gel texture, pH-stable, requires full hydration
- Trisodium Hedta
- Metal chelating agent preventing oxidation/discoloration; typical 0.01-0.1%, high biocompatibility
- Fragrance
- Fragrance; concentration must control allergen risk, label specific components
- Tanakura Clay
- Not decoded yet
- Aluminum Hydroxide
- Aluminum hydroxide for emollient/thickening; opacifier, used in antiperspirants, particulate risk.
- Iron Oxides
- Inorganic pigment for color; particulate form, inhalation risk low in cosmetics.
- Isostearic Acid
- Fatty acid derivative as emulsifier auxiliary and emollient; insoluble, requires homogenization, may feel slightly greasy
- Lauryl Betaine
- Mild amphoteric surfactant; foaming and stabilizing. Eye irritation may exceed anionics, use low levels for sensitive skin.
- Eucalyptus Globulus Leaf Oil
- Eucalyptus leaf oil, strong essential oil; high irritation, strictly limited usage
- Sodium Benzoate
- Preservative booster, effective below pH 4.5; combinable with sorbates
Source: full ingredient list published on the product label, collected 2026-09-18. Ratings are our internal reading, not a regulatory conclusion. · Product page
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